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Business Innovator - Xpert.digital - Konrad Wolfenstein
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  • The rise of AI influencers - virtual stars are conquering the digital stage

    ▶️ The rise of AI influencers – Virtual AI Fluencer stars conquer the digital stage: Lil Miquela Sousa, Shudu, Bermuda and Blawko

    Artificial intelligence meets influencer culture. | Virtual influencers are rapidly gaining popularity. | Lil Miquela is leading the virtual revolution. | Shudu, the first digital supermodel, is conquering the fashion world. | Bermuda is shaking up the glamorous social media scene. | Blawko brings futuristic style to the digital sphere. | These AI stars are fundamentally changing marketing. | Their presence transcends the boundaries of reality. | | They captivate millions of followers worldwide. | Digital change can no longer be stopped. [...]

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    The art of digital networking: LinkedIn success in 11 steps - LinkedIn communication - best practices and strategic recommendations for the year 2024/2025

    ▶️ Update Beta | The art of digital networking: LinkedIn success in 11 steps – LinkedIn communication – best practices and strategic recommendations

    Update Beta: Discover the art of digital networking with LinkedIn. | Eleven steps: Learn effective strategies for LinkedIn success. | Communication: Improve your LinkedIn communication skills. | Best Practices: Use proven tactics to increase visibility. | | Strategic Recommendations: Develop a targeted LinkedIn strategy. | Profile optimization: Present yourself optimally on your LinkedIn profile. | Network Building: Expand your professional network effectively. | | Interaction: Learn how to interact meaningfully with contacts. | Career boost: Use LinkedIn for your career advancement. | Results: Maximize your LinkedIn results with these tips. [...]

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  • What do I have to consider with AI marketing? Authenticity and personality are not empty phrases - Konrad Wolfenstein

    ▶️ What do I have to consider with AI marketing? Important aspects and strategies – authenticity and personality as indispensable elements

    Leverage data: AI can analyze large amounts of data and create personalized experiences. | Maintain authenticity: The real voice of the brand should be the focus. | Support brand personality: AI complements, but does not replace, human creativity. | AI as a tool: It serves as a support, not a replacement, for human interaction. | | Balance between technology and people: combining efficiency and creativity. | Prioritize data protection: ensure transparency and security in data use. | Cultural sensitivity: adapting content to different cultures. | Continuous learning: Adaptation and optimization of AI strategies are crucial. | Emotional connection: Human stories create deep customer bonds. | Ethics in focus: Fair and unbiased use of AI is a must. [...]

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    New AI territory: A lot of learning still necessary for AI avatars or aspiring AI influencers

    ▶️ AI agency Flovision from Munich under criticism: Media critic Thomas Knüwer explained his criticism of the AI ​​influencer Emma in his blog

    Flowvision's AI avatar Emma came under heavy criticism for its lack of authenticity. | In his blog, Thomas Knüwer emphasizes Emma's inaccurate target group approach. | Technical flaws, such as the uncanny valley effect, damage Emma's credibility. | Emma's chatbot disappoints with poor interaction and inadequacies. | Critics accuse Flowvision of failing to meet the requirements of digital communication. | Media reports show that Flowvision often fails with its AI approach. | Emma illustrates how important authenticity is for successful AI influencers. | Knüwer's blog reveals key errors in Flowvision's project process. | The analysis suggests that Flowvision lacks basic market knowledge. | Importance for the industry: A reminder to use AI technology more carefully. [...]

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  • AIS - Artificial Intelligence Search - Artificial Intelligence in Search Technology - A Revolution in Information Search

    ▶️ AIS – Artificial Intelligence Search – Artificial intelligence in search technology – A revolution in information search

    Discover the world of artificial intelligence with AIS - Artificial Intelligence Search! Experience how AI is revolutionizing search technology and redefining the way we find information. | Advanced algorithms enable precise search results and personalized experiences. | From simple factual research to complex questions, AI transforms information search into a world-class experience. | Take advantage of machine learning and data analytics to discover relevant content faster. | Learn how companies are incorporating AI-powered search solutions into their strategies. | | Optimize your online presence with groundbreaking search technologies. | Improve your decision making with smarter data analysis. | Be part of the future of information search with AIS! | [...]

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    Networking vs. Lead Generation: Don’t let your LinkedIn account be used for lead generation campaign efforts

    ▶️ Networking vs. Lead Generation: Don’t let your LinkedIn account be misused for lead generation campaign efforts

    Stop Abusing Your LinkedIn Profile for Lead Generation | Emphasize the value of real networking over superficial leads | Be wary of campaigns that rely only on quantity | Increase the quality of your contacts instead of just increasing the number | Use tools and settings to protect your privacy | Learn to Say No to Aggressive Marketing Strategies | Recognize the difference between genuine interest and automated inquiries | Develop an awareness of sustainable relationship maintenance | Focus on long-term values ​​instead of short-term numbers | Maintain the integrity of your LinkedIn account through conscious decisions [...]

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  • Multifunctional usability of foreign language AI, for media such as real-time communication

    ▶️ Foreign language AI for SMEs: Become a language genius with artificial intelligence - simple implementation, save costs and no maintenance effort

    Foreign language AI for SMEs | Become a linguistic genius with artificial intelligence | | Easy implementation | Save costs | No maintenance required | | Xpert.Digital Business Development | | Planning, consulting & implementation | | Project management | | PR / Marketing / Sales | | [...]

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    Economy: Customer loyalty and language, why linguistic regionality is still important in a global digital world

    ▶️ Economy: Customer loyalty and language, why linguistic regionality is still important in a global digital world

    Globalization and digitalization | Economic Aspects of Customer Loyalty | | Importance of linguistic regionality | Increasing customer satisfaction | Strategies for international markets | | Adaptation to local language needs | Insights and Best Practices | | Xpert.Digital Business Development | | Planning, consulting & implementation | | Project management | | PR / Marketing / Sales | | [...]

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  • Most important goals for B2B and B2C in the content marketing strategy: increasing brand awareness, awareness and visibility

    ▶️ Most important goals for B2B and B2C in the content marketing strategy: increasing brand awareness, awareness and visibility

    Most important goals in content marketing for B2B and B2C | Increase brand awareness | Increasing awareness | Improving visibility | 76% of B2B companies and 84% of B2C companies focused | | Xpert.Digital Business Development | | Planning, consulting & implementation | | Project management | | PR / Marketing / Sales | | [...]

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    Information, tips and tricks for content marketing: challenges and success strategies for B2B and B2C companies

    ▶️ Information, tips and tricks for content marketing: challenges and success strategies for B2B and B2C companies

    Information and tips for effective content marketing | Overcoming challenges in B2B and B2C marketing | Successful strategies for increasing brand awareness | Importance of Quality Content | | Overcoming lack of time and resources | Leveraging technology and skilled workers | | Xpert.Digital Business Development | | Planning, consulting & implementation | | Project management | | PR / Marketing / Sales | | [...]

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  • Digital Marketing, the Priorities and Potentials: Key Strategies to Increase Content Marketing Success in B2B and B2C

    ▶️ Digital marketing, the priorities and potential: Key strategies to increase content marketing success in B2B and B2C

    Increasing Content Marketing Success in B2B & B2C | Understanding specific factors & challenges | Marketing technology for data-driven marketing | Budget optimization to maximize ROI | Effective teams for better content production | Measuring success to identify areas for improvement | Personalization as a key strategy in B2B | Time management for efficient marketing measures | | Xpert.Digital Business Development | | Planning, consulting & implementation | | Project management | | PR / Marketing / Sales | | [...]

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    Digitalization is either crap or you can make crap out of it - from high-tech to high-risk: the lessons from Nike's digital transformation

    ▶️ Digitalization is either crap or you can make crap out of it - from high-tech to high-risk: The lessons from Nike's digital transformation

    Digitalization: a curse or a blessing? | Nike's Transformation Illuminated | High-tech to high-risk experiences | Lessons from digital evolution | Insights for companies and individuals | | Xpert.Digital Business Development | | Planning, consulting & implementation | | Project management | | PR / Marketing / Sales | | [...]

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  • The expansion and further development of SEO: Semantic Search Engine Optimization (SSO) - The future of digital marketing

    ▶️ The expansion and further development of SEO: Semantic search engine optimization (SSO) - The future of digital marketing

    Expansion & further development of SEO | Focus on Semantic Search Engine Optimization (SSO) | Future of Digital Marketing | Better search results through context and meaning | Optimization for advanced search engines | Artificial Intelligence in SEO | Innovative marketing for better visibility | | Xpert.Digital Business Development | | Planning, consulting & implementation | | Project management | | PR / Marketing / Sales | | [...]

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    Beware of the trap: Digitalization is not a playground - ads, DTC sales and the harsh reality of performance marketing

    ▶️ Beware of the trap: Digitalization is not a playground - ads, DTC sales and the harsh reality of performance marketing

    | Beware of the trap: risks of digitalization | Performance marketing in focus | | Challenges of DTC Sales | Ad blockers and user behavior | What marketing can learn from users | Critical analysis of digital advertising strategies | | Xpert.Digital Business Development | | Planning, consulting & implementation | | Project management | | PR / Marketing / Sales | | [...]

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  • Sales & Marketing Learnings: About the addiction to performance marketing – when “Nike” lost its lead with inefficient online advertising

    ▶️ Sales & Marketing Learnings: About the addiction to performance marketing – when “Nike” lost its lead with inefficient online advertising

    B2C brand communication is being redefined | Deniz Aytekin - Famous Bundesliga referee | Aytekin acts as an official Husqvarna brand ambassador | | Husqvarna: Leader in Garden Products & Outdoor Equipment | Exemplary partnership shows innovative communication strategies | Goal: Authentic connection with sports and garden fans | Strengthening brand trust through genuine product endorsement | Influential commitment to effective and sustainable garden design % % [...]

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    How does Augmented / Automated Search Optimization (ASO) work with the SearchGPT search engine? Is this like SEO on Google?

    ▶️ How does Augmented / Automated Search Optimization (ASO) work with the SearchGPT search engine? Is this like SEO on Google?

    How does Augmented / Automated Search Optimization (ASO) work with the SearchGPT search engine? | Use of AI and machine learning | | Focus on informative content instead of manual keyword integration | | Difference to classic SEO on Google | Relevance and quality through usefulness and precision of the information | Comparing ASO and SEO: Techniques, Algorithms and Content | | Xpert.Digital Business Development | | Planning, consulting & implementation | | Project management | | PR / Marketing / Sales | | [...]

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  • Augmented / Automated Search Marketing (ASM) - The birth of a new search technology from OpenAI with SearchGPT

    ▶️ Augmented / Automated Search Marketing (ASM) – The birth of a new search technology from OpenAI with SearchGPT

    Revolutionary search technology | Augmented/Automated Search Marketing (ASM) | Developed by OpenAI | SearchGPT integrated | New era in search engine marketing | More efficient search results | | Xpert.Digital Business Development | | Planning, consulting & implementation | | Project management | | PR / Marketing / Sales | | [...]

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    B2B & B2C Whitepaper Analysis: Higher ROI with Brand Ambassador and Consumer as well as Industry Influencer Marketing

    ▶️ Higher ROI with Brand Ambassador and Consumer like Industry Influencer Marketing – B2B & B2C Whitepaper Analysis – Top Info

    Higher ROI through Brand Ambassadors | Effective influencer marketing for B2B & B2C | White paper analysis: Top insider information | Making the most of consumer & industry influencers | Strategies for Maximum Results | | Xpert.Digital Business Development | | Planning, consulting & implementation | | Project management | | PR / Marketing / Sales | | [...]

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  • Everything you need to know about digitization, online and digital marketing, SEO and social media and how to recognize real experts

    ▶️ SME | Everything you need to know about digitization, online & digital marketing, SEO & social media and how to recognize real experts

    Digitalization for SMEs | Online & Digital Marketing | SEO & Social Media Insights | Recognize & select experts | Successful digital strategies | | Xpert.Digital Business Development | | Planning, consulting & implementation | | Project management | | PR / Marketing / Sales | | [...]

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    Use of social media in German companies: goals and strategies of SMEs

    ▶️ Use of social media in German companies: goals and strategies of SMEs – which goals and which activities?

    Goals of SMEs’ ​​social media activities | Increase awareness | Positioning as an expert | Attract new customers | Attract applicants | Maintain customer loyalty | | Show willingness to engage in dialogue | Innovative strategies in social media use | Opportunities and challenges for SMEs | | Xpert.Digital Business Development | | Planning, consulting & implementation | | Project management | | PR / Marketing / Sales | | [...]

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