▶️ EU imposes another billion-euro fine on Google in the adtech business
| EU imposes new billion-euro fine on Google for abusive practices in the adtech sector. | The fine sends a clear signal for more competition and transparency in the digital advertising market. | Google's market position in programmatic advertising is therefore under increased scrutiny. | Affected publishers and advertisers could benefit from fairer conditions. | The decision is based on extensive investigations by the Commission. | | Google is expected to announce legal action and an appeal. | The case has far-reaching consequences for global adtech standards and regulation. | Experts see the fine as a turning point for data usage and tracking policies. | xpert.digital analyzes the background, effects, and next steps for the industry. | For advertisers, this means vigilance, adaptability, and new opportunities. [...] 
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