What are the most important topics in 2023? Augmented Reality | 3D product presentation | Logistics | Intralogistics | Photovoltaics | | Mechanical engineering, among others

Xpert.Digital is involved in many areas of development that are important topics for tomorrow, or already are today. Pioneering, pathbreaking, and game-changing are part of our daily business development. To give you an idea, here's a brief overview:

As an industry hub (blog), Xpert.Digital is active in various areas of development, covering important topics of tomorrow or those already underway. Xpert.Digital offers a broad spectrum of information on developments, current topics and trends, as well as visions that will enrich the industry in the future. We work in the industrial/B2B, mechanical engineering, logistics/intralogistics, and photovoltaic sectors and offer a 360° business development solution.

The company is also a trendsetter in the digitalization of trade fairs and events, having already comprehensively equipped exhibition stands with new technology in 2016. Furthermore, Xpert.Digital offers comprehensive tools for web and digital optimization as well as customized solutions for the challenges of tomorrow.

Xpert.Digital places great emphasis on competence in handling information and data, as well as the correct use and processing of media.

Overall, Xpert.Digital is a company that focuses on pioneering work, groundbreaking developments and market changes, and operates in various industries to meet the challenges of today and tomorrow.

Augmented Reality (AR) is a technology that overlays digital information onto the real world, thereby enhancing the user experience. According to Deloitte, more than 20 million consumers in Germany will regularly use AR features by 2023, and the number of active AR users is expected to increase by more than 50 percent annually over the next five years. AR devices, such as AR headsets, have advanced in recent years with increasingly sophisticated technical specifications, including high resolution, wide fields of view, eye tracking, and vibration feedback. The development of AR software has been driven by platforms like ARKit and ARCore, which are now also being developed for AR glasses. AR is used by various industries, including healthcare, logistics, and retail, for purposes such as providing information, streamlining processes, and visualizing products. AR is also used in the military, where the U.S. Army's "Tactical Augmented Reality" technology helps soldiers improve their situational awareness by determining their location as well as the positions of friendly and enemy troops.

With the increasing prevalence of AR, several trends are emerging in the industry. One such trend is the focus on wearable AR devices such as AR wristbands, glasses, and gloves. AR wristbands can be used during sports to record movements and track progress, while AR glasses enable gaze, gesture, and voice control, allowing users to proactively respond to everyday situations. Another trend is the use of 3D models, which are essential for creating immersive AR experiences for e-commerce applications, cosmetic apps, and other uses. Wikitude is a leading AR software development company specializing in the creation of AR applications, and its product portfolio includes an extensive library of applications that demonstrate the value of AR across various industries.

Overall, AR technology is developing rapidly and has enormous potential to transform various industries, and its adoption is expected to increase further in the coming years.

The event and exhibition industry faces various challenges and changes that affect the planning and execution of events.

Challenges in event planning: Event planning is becoming increasingly complex, as brand communication, multisensory experiences, social media and new technologies need to be integrated – all while budgets remain stagnant.

Trends in the events industry: The events industry in Germany continues to grow: In 2015, almost 400 million people attended events. The number of visitors to trade fairs, congresses, incentive events, and more is increasing in Germany.

The importance of trade fairs: Trade fairs remain and are becoming increasingly important for companies, as they offer the opportunity to expand business models, develop innovative products and services, and tap into new markets.

The spread of trade fairs: More than 30,000 trade fairs take place worldwide every year at around 1,200 exhibition centers.

The 10-step trade fair planning guide is a comprehensive guide for planning events, describing the essential steps from identifying the target group and selecting the venue to monitoring the success of the event.

In summary, important topics in the field of exhibitions, events and trade fair planning include the challenges of event planning, the growing trends in the event industry, the importance and spread of trade fairs, comprehensive guides to event planning, marketing events, major events in Germany and important HR events.

There are currently several important topics in the field of photovoltaics. One topic is the expansion of renewable energies and, consequently, the promotion of photovoltaic systems through the Renewable Energy Sources Act (EEG).

Another topic is the development of photovoltaic trends such as floating PV, PV in rails, building-integrated photovoltaics or invisible PV systems behind a glass facade.

A third issue concerns the financing of photovoltaic systems, whereby providers usually handle everything from registration with the grid operator to maintenance of the system, but they also have to be paid for this.

The importance of the photovoltaic industry for the future of energy supply and the reduction of carbon dioxide emissions is also a key topic.

Automation: Automation solutions are a major trend in intralogistics. Companies are increasingly relying on robotics, autonomous driving, data science, and machine-to-machine communication to optimize their logistics processes. In a survey, 57% of respondents indicated that they intend to invest in automation in the medium to short term.

Digitalization: The digitalization of intralogistics processes is another important topic. Companies are relying on image processing systems and other automation solutions to improve the quality of their products and automatically detect errors.

International Expansion: Intralogistics is an international market, and many companies are striving to expand abroad. Germany, for example, exports conveyor technology products to the USA, France, and the Netherlands.

Skills shortage: Another important issue in intralogistics is the shortage of skilled workers. Companies must develop strategies to attract and retain qualified employees.

Precision planning: Intralogistics planning is becoming increasingly important for coordinating production and storage processes. Intralogistics planning is evolving into a precision discipline for optimizing processes within Industry 4.0 environments.

Impact of the Corona pandemic on logistics: The Corona pandemic has had a significant impact on the logistics industry, both in terms of supply chains and employees.

Sustainability and climate protection: The topics of sustainability and climate protection are playing an increasingly important role in the logistics industry, both from the perspective of consumers and from the perspective of companies.

Logistics 4.0: The digitalization of the logistics industry is referred to as Logistics 4.0 and includes the use of big data, machine learning and artificial intelligence to improve efficiency and supply chain design.

Rising exports: Although business with China is weak, German exports to countries outside the EU have increased.

Trends and innovations: There are many new trends and innovations in the logistics industry that will influence the future of the industry, such as the use of autonomous vehicles and drones.

Logistics concepts of the future: Due to challenges such as climate change and driver shortages, freight forwarders are looking for new solutions and concepts to operate economically.

Companies must adapt and use new technologies and concepts to remain competitive and meet customer demands.

Urbanization and the development of smart cities are currently very relevant topics.

Urbanization as a megatrend: Cities are more than places; they are complex systems that represent important problem solvers for global challenges and are also political actors.

Smart urban development: Smart cities are designed to network all aspects of public life and ensure social inclusion. The goal is to make metropolises more efficient, technologically advanced, and greener.

Smart city solutions for urban transport: Smart city solutions can help make urban transport safer and more efficient, especially in times of crisis. The aim is to meet people's needs by networking energy and water supply, mobility, and communication technologies.

Use of networking and technology: In the smart city, networked technologies are intended to improve people's quality of life and use scarce resources more efficiently. This allows for the utilization of ecological and social improvement potential.

Challenges and solutions in urban mobility: Urban mobility is a key area in smart city solutions. The European Court of Auditors points out that most European countries do not meet air quality standards. Therefore, it is important to develop sustainable and innovative solutions to reduce emissions and make mobility safer and more efficient.

Key objectives of smart city projects include safe cities, a clean environment, efficient energy supply, intelligent traffic management, improved urban communication, and enhanced quality of life. The aim is to utilize sensors, connectivity, and data in the respective areas to improve the overall quality of life in the city.

In summary, the most important topics in the field of urbanization and smart cities are:

• Urbanization as a megatrend,
• Smart urban development and
• Smart city solutions for delivery and urban transport, see Last Mile Logistics

China as the new world export champion in mechanical engineering.

New forms of financing in mechanical engineering.

The medium-sized companies characterize the mechanical engineering industry in Germany, with more than one million employees and an annual turnover of over 200 billion euros.

The ongoing digitalization and its impact on mechanical engineering, including trends such as sensor technology, automation and robotization, artificial intelligence, augmented reality, network economy, increasing complexity and flexibility.

Open markets for mechanical engineering and political support for Germany's flagship industry.

Building resilient and agile value creation systems to cope with short-term disruptions to production such as employee and machine failures or changes in the order situation.

Availability and sustainability are important topics in mechanical engineering, especially with regard to the normalization of supply chains and components.

Mechanical engineering as part of a broader list of topics related to technology and engineering sciences.

Building know-how in blockchain technology is a challenge for mechanical engineering, as blockchain-based technologies are changing many products, services and business models.

Preparing for future trends, including the impact of Corona, digitalization, purchasing law, globalization, sustainability and supply chain management.

Currently, several topics are of importance in the construction machinery sector. Technological developments aimed at increasing energy efficiency, performance, and safety play a key role. Environmental aspects, particularly emissions control, are also highly relevant. The COVID-19 pandemic has significantly impacted trade fairs, affecting the presentation of new technologies and innovations.

Another topic concerns the digitalization and automation of the construction industry. The use of ERP and CRM systems, as well as project management software, is intended to optimize processes and make better use of data resources. Building planning is also increasingly being done digitally to improve workflow.

Furthermore, construction-related aspects such as soil preparation and the transport of building materials also play an important role. Earthmoving equipment, cranes, telescopic handlers, excavators, and loaders are of particular importance here.

The safety of construction machinery is also an important issue. Companies are increasingly focusing on training and education to minimize accidents and damage. Compliance with safety regulations and standards also plays a role.

Finally, there are also several developments in the construction machinery market itself, such as the differentiation of machine types according to drive type or geography. The German Association of Construction Machinery and Building Material Plants (Fachverband Baumaschinen und Baustoffanlagen) represents the interests of European manufacturers and builds a strong industry network.

Overall, it can be said that the most important topics in the field of construction machinery cover a wide range of aspects, including technological developments, digitalization, environmental aspects, construction technology, safety and the market for construction machinery itself.