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  ▶️ Smooth processes and personalized offers with 17 AI tools: The role of AI in modern sales

  Intelligent automation: AI tools optimize sales processes and save time. | Data-driven decisions: AI analyzes sales data and provides valuable insights. | Targeted marketing strategies: Reach your target group with personalized offers. | Increased efficiency: Automatic workflows reduce manual tasks. | Better customer engagement: AI improves customer experience through tailored solutions. | Sales growth: Smart tools help open up new business opportunities. | Real-time analysis: Instant adaptation to market developments thanks to AI technology. | Global scalability: AI enables efficient work on an international level. | Data and IT security: Data protection remains the top priority even with AI solutions. | Future in mind: The integration of AI is a decisive competitive advantage in modern sales. [...]
  
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  • Artificial Intelligence (AI) - AI blog, hotspot and content hub · Sales/Marketing Blog · Digital Intelligence · E-Commerce · Expert advice & insider knowledge · Pre-release

   

  

  ▶️ Artificial Intelligence in Sales: A Guide for Beginners – Top Ten Tips and Tricks

  Artificial intelligence in sales: A guide for beginners – Get the best tips and tricks for your everyday sales life! | Using AI: Learn how artificial intelligence supports your sales team. | Analyze data: Learn how to use customer data effectively. | Personalization: Increase success through individual approach. | Optimization: Improve your sales strategy with AI-powered tools. | Save time: Automate time-consuming tasks cleverly and efficiently. | The right tools: Discover AI solutions designed specifically for sales. | Strengthen customer loyalty: Use AI to create long-term relationships. | Boost sales: Maximum sales success through AI-supported analyses. | Secure a competitive advantage: Stay ahead of the competition with the latest technology. | Future of Sales: Be ready to innovate in the digital age. [...]
  
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  • Artificial Intelligence (AI) - AI blog, hotspot and content hub · Sales/Marketing Blog · Digital Intelligence · E-Commerce · Expert advice & insider knowledge · Pre-release

   

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  ▶️ Internet search share below 90% – Google reacts: “We are on the threshold of a new era of search technology”

  Google is losing dominance in internet searches – what happens next? | Transformation phase: Google search share drops below 90%, a historic turning point. | New era: New technologies are revolutionizing the search landscape worldwide. | | AI in focus: Artificial intelligence drives innovations and alternatives. | Global upheaval: Regional search engines and services are becoming increasingly important. | Challenges: Google is under pressure to keep up with new developments. | Opportunities for users: Diversity and competition create new possibilities in search. | The future: Which search engine will take the pioneering role? | Google's strategies: The company plans to invest heavily in innovation. | Significance for the market: A dynamic change is shaping internet searches like never before. [...]
  
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  • Sales/Marketing Blog · AIS Artificial Intelligence Search / KIS - AI search / NEO SEO = NSEO (Next-gen Search Engine Optimization) · E-Commerce · Press - Xpert press work | Advice and offer

   

  

  ▶️ The marketing startup Astral: The planned AI offensive with AI agents on the social media platform Reddit

  Innovative startup: Astral sets new standards in marketing with AI-supported solutions! | AI agents in action: Planned offensive for effective interactions on Reddit. | Social media power: Targeted engagement on one of the most influential platforms. | Creative Strategies: Astral combines data analysis and AI for unique campaigns. | Precise target group targeting: Tailored content for maximum impact. | Technology-First: Advanced tools for well-thought-out brand communication. | Data-driven success: Using insights to optimize every campaign. | Trendsetters in Marketing: Innovative Ways to Place Brand Messages. | Effective networking: Building and maintaining communities through smart interactions. | Forward thinking: Astral is shaping the future of digital marketing. [...]
  
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  • Artificial Intelligence (AI) - AI blog, hotspot and content hub · Digital hub for entrepreneurship and start-ups - information, tips, support & advice · Sales/Marketing Blog · Digital Intelligence · E-Commerce · Social Media · XPaper

   

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  ▶️ Digitalization began in 1974 with chewing gum: Why the history of digitalization needs to be rewritten

  Digitalization has its roots in 1974 – with chewing gum! | The exciting story shows how technology and everyday life grow together. | But why do we need to rethink this narrative? | New perspectives open up innovative approaches for us in the digital world. | From the analogue past to the digital age – a fascinating change. | The role of creative ideas in transformation is often overlooked. | Don't miss the importance of the early milestones! | | Let’s explore the pioneering spirit of digitalization together. | | ‍ | | What can we learn from history today? | A new story of digitalization is waiting to be told! | [...]
  
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  • Logistics/Intralogistics · Sales/Marketing Blog · Digital Transformation · E-Commerce · In Practice · Pre-release

   

  

  ▶️ The secret behind Google's Helpful Content System: How to increase your rankings! More depth, more quality, more success

  Discover the secret behind Google's Helpful Content System! | Learn how to effectively increase your rankings. | More depth in your content ensures better visibility! | Quality is the key to success – we will show you how. | Use proven strategies to optimize your content. | | Learn to provide relevant and helpful information. | Rely on authentic storytelling for more reader loyalty! | Incorporate SEO best practices into your content. | Become an expert in your niche and attract more traffic. | Don't miss the chance to improve your online presence! [...]
  
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  • Sales/Marketing Blog · AIS Artificial Intelligence Search / KIS - AI search / NEO SEO = NSEO (Next-gen Search Engine Optimization) · E-Commerce · Press - Xpert press work | Advice and offers · English Version for LinkedIn

   

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  ▶️ Context is emperor and more: The new SEO standards of search engine optimization and their importance

  Discover the latest SEO standards and their importance for digital success! | Learn how search engine optimization works today and what Kaiser and more have to do with it. | Understand the key principles that will get your website to the top of search results! | Find out which strategies are needed now to remain visible. | Use proven techniques to improve your rankings and generate more traffic! | See how content and user experience work together to deliver better results. | Keep up with the ever-changing search engine algorithms. | Find out why mobile optimization and page speed are crucial! | Learn how social media can support your SEO efforts. | Prepare to implement these new standards and maximize your success! [...]
  
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  • Sales/Marketing Blog · AIS Artificial Intelligence Search / KIS - AI search / NEO SEO = NSEO (Next-gen Search Engine Optimization) · E-Commerce · Press - Xpert press work | Advice and offer

   

  

  ▶️ The Google Algorithm Updates of 2024: An In-Depth Look and What They Mean for Search Engine Optimization (SEO)

  Find out everything about the Google algorithm updates 2024! | In our comprehensive article we highlight the most important innovations. | What changes can be expected and how will they influence SEO strategies? | | Learn effective customizations for your website and content. | Understand the importance of the updates to the user experience. | Get tips to secure your rankings in the long term. | Discover how other companies can benefit from the changes. | Rely on best practices for successful search engine optimization. | Stay informed with the latest insights and trends in the digital world. | Take your SEO knowledge to the next level! [...]
  
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  • Sales/Marketing Blog · AIS Artificial Intelligence Search / KIS - AI search / NEO SEO = NSEO (Next-gen Search Engine Optimization) · E-Commerce · Press - Xpert press work | Advice and offer

   

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  ▶️ The change and commercialization of backlinking – selling and buying backlinks at an average price of €300 per year

  The change and trends in backlinking – we analyze the development! | Why buying and selling backlinks is booming. | Average prices & exciting insights over €300 per link/year. | | What strategies are behind successful backlinking. | Facts and figures about the commercialization of link trading. | How change affects SEO performance. | Opportunities and risks of backlink trading for companies. | Tips for using backlinks sustainably and effectively. | | Pitfalls when buying: What you should avoid. | This way your SEO approach remains Google-compliant and future-proof! | The small guide for sensible and ethical backlink management. [...]
  
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  • Sales/Marketing Blog · AIS Artificial Intelligence Search / KIS - AI search / NEO SEO = NSEO (Next-gen Search Engine Optimization) · E-Commerce · Press - Xpert press work | Advice and offer · Pre-release version

   

  

  ▶️ Backlinking: An SEO classic has come to an end - backlinks have mutated into a commodity

  Backlinking as an SEO classic demystified: An era is coming to an end! | Why backlinks are becoming less and less important. | Are backlinks just commodities? We take a closer look at the trend. | Organic or purchased? The fine line in backlink building. | Google & Co.: How search engines deal with artificial link building. | Find out why good content is now more important than backlinks. | Manipulation or Authenticity: The Future of SEO Strategy. | Tips and insights: How to rank successfully without backlinks. | The Decline of a Classic: Are We Seeing the End of Backlinking? | Backlinks are changing: The SEO world keeps turning! [...]
  
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  • Sales/Marketing Blog · AIS Artificial Intelligence Search / KIS - AI search / NEO SEO = NSEO (Next-gen Search Engine Optimization) · E-Commerce · Press - Xpert press work | Advice and offer · Pre-release version

   

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  ▶️ Category management in comparison: online retail (e-commerce) vs. stationary retail – similarities and the 6 biggest differences

  Comparison between category management in e-commerce and stationary retail – discover similarities and differences! | Focus on customer expectations – How both approaches adapt. | Product range design in detail – what works differently online and offline. | Warehouse management & logistics – differences in the processing of both forms of trading. | Data-based decisions – Why data analysis is so important in online retail. | On-site customer experience – What role store layouts play in stationary retail. | Reach and target groups – How the channels reach buyers differently. | Pricing and flexibility – online dynamics vs. stationary stability. | Marketing strategies in comparison – different approaches to visibility. | Future trends – What developments are coming for both formats? [...]
  
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  • Sales/Marketing Blog · E-Commerce · Pre-release

   

  

  ▶️ The answer to the question SEO Südwest and Christian Kunz: Google sets limits - Ads linking to problematic pages is prevented

  Google sets clear limits on advertising placements! | Problematic pages? Google Ads link is blocked. | | ‍ | | SEO-Südwest and Christian Kunz analyze the latest changes. | Clear rules for advertising and quality assurance on the Internet. | How does this affect SEO strategies? Answers are here! | Protecting users from misleading or harmful content. | | Google continues to optimize its advertising policies. | Impact on advertisers – what you need to consider now. | Stay up to date on Google's policy changes. | Your update for more security & transparency in online marketing! [...]
  
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  • Sales/Marketing Blog · AIS Artificial Intelligence Search / KIS - AI search / NEO SEO = NSEO (Next-gen Search Engine Optimization) · Digital Intelligence · E-Commerce · XPaper

   

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  ▶️ How does creative marketing differ from business development and what role does creativity play in marketing?

  Business development relies on strategic partnerships and growth opportunities. | In contrast, creative marketing uses innovative ideas to excite target groups. | Collaboration in B2B is often the focus of business development. | Creative marketing campaigns awaken emotions and create striking experiences. | Both areas pursue long-term success measurement, but with different approaches. | Creativity in marketing often determines brand perception and customer loyalty. | Numbers & analytics dominate business development, but marketing brings emotions into play. | Creativity often acts as a driver for innovative business approaches. | Among other things, marketing reaches broader target groups through diverse channels. | The clear dividing line lies in the goals: promoting growth (BD) vs. strengthening brand loyalty (marketing). [...]
  
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  • Sales/Marketing Blog · E-Commerce · Social Media · Pre-release

   

  

  ▶️ … “Creativity” is often mentioned when it comes to unusual ideas, new product concepts or catchy advertising slogans…

  Creativity: The key to original ideas and innovative solutions. | Whether in art, design or advertising – creativity inspires us every day. | New product concepts arise when imagination and strategy come together. | Creative advertising slogans stay in your head and make brands unforgettable. | Unique stories can be told with creativity. | It promotes problem solving through unconventional thinking. | Creativity means: pushing boundaries and daring to try new things. | | Success factor in companies: inventiveness makes the difference. | Creativity recognized? It can be specifically encouraged and trained. | | Good ideas arise where passion, courage and vision come together. [...]
  
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  • Sales/Marketing Blog · E-Commerce · Social Media · XPaper

   

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  ▶️ Creativity and Marketing – An often misunderstood duo

  Flexible working: tasks instead of hours – use an innovative working model. | No more time clocks: No fixed working hours, the focus is on results. | Home office: Work flexibly from home. | Office Work: Take advantage of the office for tasks that require collaboration. | Prioritize tasks: Set clear goals for efficient teamwork. | | Increase productivity: Focus on results rather than hours. | Better teamwork: Task-based work promotes collaboration. | Achieving goals: Less time pressure, more goal orientation. | Work-life balance: Flexible working improves your quality of life. | Future of work: This model is modern and motivating! [...]
  
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  • Sales/Marketing Blog · E-Commerce · Social Media

   

  

  ▶️ Hey, we need to talk: Creativity, marketing and business development have a problem - from misunderstandings to opportunities

  Creativity blocked? Discover how to overcome common misunderstandings. | Marketing at a standstill? Learn about new approaches to sustainable growth. | Business development in a dead end? We'll show you how to use opportunities more effectively. | Want some fresh ideas? This is how you exploit your creative potential. | Looking for focus? Recognize what really matters and move your project forward. | | Strategies for success? Get valuable tips for implementation and innovation. | Seize opportunities! Be the pioneer in your market. | | Improve communication! Let’s speak plainly – for better collaboration. | Address problems? Find the best solutions together. | From misunderstandings to possibilities! Get inspired and take your project to the next level! [...]
  
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  • Sales/Marketing Blog · E-Commerce · Social Media · Expert advice & insider knowledge

   

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  ▶️ Interesting for marketing and sales: How can I best understand the search intention of my target group?

  10 tips for target group analysis. | Analyze search behavior: Use tools such as Google Trends or keyword analysis. | 2. Define target group segments: clearly define age groups, interests and pain points. | Understanding needs: What problems does your offer solve? | Get customer feedback: Create surveys or conduct interviews. | Data Interpretation: Analyze your website’s traffic and engagement data. | Use social media: Monitor which content performs well on your channels. | Competitor analysis: How do competitors address the same target group? | | Language of your target group: adapt your communication style and tone. | Conduct A/B testing: Optimize content through targeted testing. | Regular updates: Target group preferences change – stay flexible! | This is how you understand the search intention of your target group and optimize your marketing sustainably! [...]
  
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  • Sales/Marketing Blog · AIS Artificial Intelligence Search / KIS - AI search / NEO SEO = NSEO (Next-gen Search Engine Optimization) · E-Commerce

   

  

  ▶️ How to optimize marketing and sales specifically: From search queries to success strategies – the psychology behind search intention

  Find out how to specifically optimize marketing and sales! | Understand the psychology behind search intent. | Know what your target audience really wants. | Use psychological approaches for effective strategies. | Unlock the secrets behind search queries. | Increase the success of your campaigns. | Get practical tips for better conversions. | Combine SEO with a smart sales strategy. | Maximize your potential through data-driven approaches. | Take your business to the next level of success! | Short, memorable and to the point – this is how you lead your search to success. [...]
  
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  • Sales/Marketing Blog · AIS Artificial Intelligence Search / KIS - AI search / NEO SEO = NSEO (Next-gen Search Engine Optimization) · E-Commerce

   

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  ▶️ Europe in shopping fever - Surprise in e-commerce: Zalando takes over About You - A retail and media giant is created

  Europe is experiencing a bang in e-commerce: | Zalando takes over About You – a takeover that will permanently change the industry! | | Revolution in online retail: Zalando and About You join forces. | Stronger together: A new retail giant is emerging. | Market Impact: Customers can look forward to exciting innovations. | Innovation boost: more technology, more personalization. | Media giant: A new era for data-driven advertising. | Shopping of the future: Seamless customer experiences guaranteed. | Industry talk: Experts discuss the consequences of this mega-merger. | Watch out for competition: Competitors need to upgrade! | New possibilities: For customers, partners and brands. | E-Commerce 2.0: The course has been set for the future of online trading. | This acquisition turns everything on its head - and defines the e-commerce of tomorrow! [...]
  
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  • Sales/Marketing Blog · E-Commerce · In Practice · Social Media · Press - Xpert Press Relations | Advice and offer

   

  

  ▶️ Why the marketing pyramid doesn't work in times of crisis and what measures need to be taken

  Times of crisis expose weaknesses: Why the classic marketing pyramid doesn't work right now. | | Old certainties are shaking: Understand why traditional strategies fail in difficult times. | Times of change: what options companies can take. | Creative solutions: How to develop innovative marketing approaches in times of crisis. | Strengthen customer proximity: The importance of trust and communication in turbulent phases. | New thought patterns: Why it is important to question old structures and think more flexibly. | Data-Driven Decisions: How Analytics Helps Reset Focus. | Digital Opportunities: Why digital solutions are now more crucial than ever. | Energy for a new start: This is how you develop resilience and focus on sustainable growth. | Act instead of waiting: Strategies for remaining able to act and successfully mastering crises. [...]
  
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  • Sales/Marketing Blog · E-Commerce · Social Media · XPaper