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⭐️ Digital hub for entrepreneurship and start-ups – information, tips, support & advice

Information, tips, support & advice - digital hub for entrepreneurship: start-ups – business founders
Information, tips, support & advice – digital hub for entrepreneurship: start-ups – start-ups – image: Xpert.Digital

 

The term entrepreneurship, also known as entrepreneurship, start-up, start-up scene or start-up culture, is a branch of economics that deals with the founding of new organizations.

 

However, entrepreneurship goes beyond just starting a business and using resources efficiently. It includes creative elements such as the systematic identification of market opportunities, finding new business ideas and implementing them into innovative business models. These entrepreneurial activities do not necessarily have to be associated with an ownership function. This means that entrepreneurship can also be practiced within existing businesses by people who are not owners - a concept known as intrapreneurship.

 

In German, “entrepreneurship” also refers to the entirety of all entrepreneurs of a country or the social class of entrepreneurs, although the demarcation to small business is often out of focus. The term “entrepreneur” is increasingly being used to describe the characteristics of innovative, risk -overlocks. In contrast, a founder who starts without innovative business ideas, without employees and without growth potential is often referred to as a start -up. A “start-up” describes the early and temporary development phase of an innovative company that strives for a scalable business model in order to achieve significant growth.

 

The success of founders and young entrepreneurship depends crucially on a comprehensive regional start-up ecosystem and a start-up-friendly climate. This includes both state and private initiatives for start-up training and start-up support in an international comparison.

  • Corporate culture put to the test: Who is better prepared for global challenges – Japan, USA or Germany?

    ▶️ Corporate culture put to the test: Who is better prepared for global challenges – Japan, USA or Germany?

    Corporate culture in comparison: How do Japan, the USA and Germany master global challenges? | Focus on cultural differences in leadership styles and working methods. | Efficiency vs. Innovation: Who is ahead? | ‍ | ‍ | Teamwork in Japan – harmony as a success factor? | | USA and willingness to take risks – How strong is the urge to innovate? | | Made in Germany – Does precision lead to sustainable success? | | Work-life balance: Are countries differently well positioned? | Global perspectives: adaptation or tradition – which is better? | Sustainability: Which cultures are ready for the world of tomorrow? | Conclusion: Which country is best prepared in terms of corporate culture? [...]

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    What role does innovation play in Germany’s current corporate culture?

    ▶️ What role does innovation play in Germany’s current corporate culture?

    New ideas: Innovation promotes creative solutions and strengthens competitiveness. | | Technological advances: Companies are increasingly relying on digital transformation. | Sustainability: Green innovations are the focus for a better future. | ‍ | Knowledge management: The exchange of know-how drives progress. | Research & Development: High investments in this area ensure continuous growth. | Partnerships: Collaborations with start-ups and universities create synergies. | New business models: Agility and adaptability are mandatory today. | Future orientation: Innovation strategy as the key to long-term success. | Employee development: Creativity and initiative are actively supported. | Global competition: Germany's companies set standards in innovative global markets. [...]

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  • Automation put to the test: How Germany can secure its leadership role in robotics and Industry 4.0

    ▶️ Automation put to the test: How Germany can secure its leadership role in robotics and Industry 4.0

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    German robotics at the top in Europe, but China overtakes, South Korea dominates: Where Germany stands in the global robotics race

    ▶️ German robotics top in Europe, but China overtakes, South Korea dominates: Where Germany stands in the global robotics race

    Germany is a leader in European robotics. | However, the global robotics race is only getting more intense. | | China is quickly catching up and overtaking in some areas. | | South Korea remains the undisputed leader. | Innovations in automation are crucial for competition. | Germany's strengths lie in high quality and precision. | Asia is advancing robotics development at a rapid pace. | What opportunities and challenges are there for Europe? | | How can Germany consolidate its global position? | An exciting insight into the world of robotics and its changes. [...]

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  • AI Investments in Retrospective: A Look at the Explosion of Generative AI

    ▶️ A look at the explosion of generative AI – startups like Perplexity, DeepL and OpenAI are driving billions in investments

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    How to design authentic AI marketing

    ▶️ How can I make AI marketing authentic?

    Understanding your audience: Research what your customers value. | Data-driven decisions: Use AI to make informed decisions. | Personalization at the forefront: Deliver personalized experiences. | Real Engagement: Communicate with customers in an authentic way. | Leverage innovation: Creatively implement the latest AI technologies. | | Maintain transparency: Be open about how AI is used in your marketing. | Consistent brand messaging: Ensure AI reinforces brand identity. | Diversity & Inclusion: Make sure AI content is diverse and inclusive. | Respond promptly: Use AI to respond quickly and effectively to customer requests. | Continuous optimization: Adjust your strategies regularly using AI-powered analytics. [...]

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  • Risk or opportunity? How German companies are reassessing the American market

    ▶️ Globalization rethought: US experts asked – focus on expansion in the US market – production in the USA?

    Redefining globalization: Experts from the USA share innovative perspectives on reorganizing global markets. | | Focus on the US Market: Why the United States is at the Center of New Globalization Strategies. | Expert opinions: Renowned experts from the USA shed light on current trends and the future of global markets. | | Production in the USA: Opportunities and challenges for relocating production to the American market. | Growth strategy: How companies can effectively expand in the US market to achieve global success. | Target market analysis: Detailed insights into the special features and potential of the US market for international companies. | New Perspectives: How innovative thinking is changing the traditional view of globalization. | Corporate Strategies: Successful examples of recalibrating global business strategies with a focus on US opportunities. | Competitive Advantages: What advantages a stronger presence in the US market can offer international companies. | Future Forecasts: Experts discuss the long-term impact of the shift to U.S. manufacturing. [...]

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    Space travel revolution made in Germany - Aerospike technology opens up new horizons in space travel

    ▶️ Startup Polaris to the future: space revolution made in Germany - aerospike technology opens up new horizons in space travel

    Polaris Raum Flugzeuge GmbH advances space travel with innovative aerospike engines. | | A German startup that is conquering the skies worldwide and setting new standards. | Learn about Polaris' technological breakthroughs and history in the space industry. | With the successful MIRA 2 test mission, Polaris is demonstrating its leading role. | Sustainability is the focus: reusable spacecraft like Aurora reduce the ecological footprint. | How the planned Peenemünde plant has the potential to transform the global space sector. | Challenges such as fuel efficiency and thermal loads are mastered innovatively. | | Polaris aims to revolutionize the German space industry with groundbreaking technology. | Aerospike engines open up new horizons and make space travel more efficient and accessible. | Immerse yourself in the vision of a new era of space travel, developed and driven by Polaris. [...]

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  • Recognize and effectively overcome employee fears and excessive demands: Build a supportive and innovation-promoting corporate culture

    ▶️ Recognize and effectively overcome employee fears and excessive demands: Build a supportive and innovation-promoting corporate culture

    Create a supportive environment that reduces employee fears and provides space for creativity. | Promote open communication in order to identify and address excessive demands at an early stage. | Offer targeted training opportunities to increase employee confidence and skills. | | Develop innovative strategies to establish a resilient corporate culture. | Encourage a culture of growth and continuous improvement for sustainable success. | Use technological tools to facilitate work processes and reduce stress. | ‍ | | Focus on work-life balance to prevent burnout and increase productivity. | Recognize small and large successes to promote engagement and motivation. | Sharpen your eye for innovative ideas through an open, supportive dialogue. | Build a trusting team that overcomes future challenges together. [...]

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    Innovative ways to develop the market - overcome fears and excessive demands on employees and promote their performance

    ▶️ Innovative ways to develop the market – overcome fears and excessive demands on employees and promote their performance

    Market development rethought: Discover innovative strategies to gain a foothold in new markets. | Strong together: Find out how teamwork makes a decisive contribution to successful market development. | Overcome fears: Learn techniques to address and reduce your employees' fears. | Increase performance: Create an environment in which your employees can develop their full potential. | | Practical tools: Get useful tools to support and educate your team. | Promote motivation: Discover how you can continuously increase the motivation of your employees. | Build bridges: Improve communication and understanding within your team. | Drive innovation: Use creative approaches to guarantee success in new markets. | Key to success: Understanding and empathy as central elements for successful team leadership. | Shaping the future: Become part of a dynamic strategy for sustainable market development. [...]

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  • 20 ways to promote independence and personal responsibility in companies

    ▶️ 20 ways to promote independence and personal responsibility in companies

    Discover innovative approaches to promoting independence and personal responsibility in your company. | From outsourcing to start-ups to promoting intrapreneurship, a variety of strategies can help. | Innovation Labs provide creative space for new ideas. | ‍ | | Agile methods offer flexible solutions for dynamic teams. | Autonomy and personal responsibility strengthen employee commitment. | Give your teams time to develop their own projects. | Further training and development opportunities are essential. | An open culture of innovation encourages the exchange of new ideas. | Mentoring and coaching support professional development. | Reward and feedback systems encourage continuous improvement. [...]

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    Intrapreneurship – New ways in market development

    ▶ ️ Successful examples of intrapreneurship-UA Google 20% time rule-3M 15% time rule-Airbus Bizlab | “In -house startups”

    Google 20% time rule: Employees can work on their own projects one day per week, which led to successful products like Gmail. | 3M 15% Time Rule: Encourages innovative ideas and enabled inventions like the famous Post-it. | | Airbus BizLab: Supports in-house startups and offers a platform for creative ideas. | Promoting innovation: These programs strengthen the culture of innovation within companies. | Product development: Employees can develop new products that contribute to the success of the company. | Employee motivation: Such initiatives increase the satisfaction and motivation of the workforce. | Encourage teamwork: Teams collaborate to develop innovative solutions. | Targeted creativity: Structured open spaces direct creativity into productive channels. | Faster time to market: Intrapreneurship accelerates the innovation process and the market launch of new concepts. | Network and exchange: Promotes a company-wide network for the exchange of ideas and skills. [...]

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  • A startup as intrapreneurship: Innovation from the inside out – New ways in market development

    ▶️ A startup as intrapreneurship: Innovation from the inside out - New ways in market development - The Google 20% time model

    In a dynamic global economy, adaptation is the key to success. | Companies are increasingly relying on intrapreneurship to promote innovation. | Employees act like entrepreneurs and contribute creative ideas. | This approach strengthens personal responsibility and entrepreneurial thinking. | Intrapreneurship creates space for the development of new solutions. | An innovative working environment supports growth and progress. | The Google 20% model shows how freedom leads to groundbreaking ideas. | Flexibility makes it possible to react efficiently to changes. | Creativity becomes the driving force for entrepreneurial success. | New paths in market development open doors for sustainable growth. [...]

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    Innovation laboratories or intrapreneurship: outsourcing new developments to a company-based startup

    ▶️ Innovation laboratories or intrapreneurship: Outsourcing new developments to a company-based startup – other options?

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  • Job and career in danger? Professional experience alone is no longer enough: 70 percent of Germans are overwhelmed in their job

    ▶️ Professional experience alone is no longer enough: 70 percent of Germans are overwhelmed at work - job and career in danger?

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    The big overwhelm: Rapid changes in the world of work are putting a strain on seven out of ten employees in Germany

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  • Lack of market analysis: The importance of market analysis before strategy development

    ▶️ Lack of market analysis: Why it is essential to analyze the market before developing a strategy

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    A new center for green technologies is being built at Allgäu Airport - it is expected to grow to include up to 30 startups

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  • What makes AI influencers so attractive to brands?

    ▶️ What makes AI influencers so attractive to brands? A lasting trend or a fad?

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    The art of digital networking: LinkedIn success in 11 steps - LinkedIn communication - best practices and strategic recommendations for the year 2024/2025

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    ▶️ more about it here

     

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