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  • The Bavarian AI or AI agency | AI hotspot – artificial intelligence location Bavaria and Germany

    ▶ ️ The Bavarian AI or AI agency | AI hotspot "Baiosphere – The Bavarian Ai Network" becomes an international brand of the AI location Bavaria

    Global AI network in Bavaria | Leading in research and development | Hundreds of actors from science and industry | International brand: “baiosphere” | AI hotspot Bavaria in focus | Innovation and progress in AI | | Xpert.Digital Business Development | | Planning, consulting & implementation | | Project management | | PR / Marketing / Sales | | [...]

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    GenAI: Market researchers and experts assume that 30% of generative AI projects will be abandoned by the end of 2025

    ▶️ GenAI: Market researchers and experts assume that 30% of generative AI projects will be abandoned by the end of 2025

    Market research results on generative AI | Expectations and forecasts until the end of 2025 | 30% of projects could be abandoned | Expert opinions and analysis | Trends and challenges in AI development | | Xpert.Digital Business Development | | Planning, consulting & implementation | | Project management | | PR / Marketing / Sales | | [...]

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  • Generative Artificial Intelligence: Which generative AI tools are used alongside ChatGPT?

    ▶ ️ Generative artificial intelligence: Which generative AI tools are used next to chatt and how often? – Microsoft Bing, Firefly UA

    Topic: Generative Artificial Intelligence | Tools: ChatGPT, Microsoft Bing, Firefly and others | Usage Frequency: Comparison and Analysis | Focus: Alternatives to ChatGPT | Relevance: Current trends and developments | | Xpert.Digital Business Development | | Planning, consulting & implementation | | Project management | | PR / Marketing / Sales | | [...]

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    Artificial intelligence: The extended workbench of marketing

    ▶ ️ Artificial intelligence is always just an extended workbench, not the full concept! – Tips for AI advice and planning

    AI as a tool: Empower your creativity and decision-making with AI. | Marketing Strategy: Understand that AI is not a complete solution, but a support. | Consulting tips: Practical advice on AI consulting and planning. | Human Interaction: Emphasize authenticity and integrity in marketing. | Planning for success: Make the most of AI for sustainable marketing growth. | | Xpert.Digital Business Development | | Planning, consulting & implementation | | Project management | | PR / Marketing / Sales | | [...]

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  • The importance of strategic thinking in the use of artificial intelligence in marketing

    ▶️ The best AI is of no use if you don't think strategically and instead try to plug unsolved problems out of inability

    Strategic Thinking: Key to Effective AI Use | Avoid inability: solve problems thoughtfully instead of “stuffing” them | Solutions instead of patchwork: Sustainable, intelligent strategies | True AI potential: Benefits through well-thought-out application | Success through planning: With efficient AI and smart tactics | | Xpert.Digital Business Development | | Planning, consulting & implementation | | Project management | | PR / Marketing / Sales | | [...]

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    Artificial intelligence: The AI ​​agency, consulting company or AI experts do not exist. How do you recognize someone with real AI expertise?

    ▶ ️ Artificial intelligence: The AI ​​agency, consulting company or the AI ​​experts do not exist. How do you recognize someone with real AI expertise?

    Artificial Intelligence: Facts and Myths | THE AI Agency vs. Reality | | ‍ | | How to recognize real AI expertise | Consulting in the AI ​​world | What characteristics do true AI experts have? | Tips for identifying AI expertise | Guide through AI consulting | | Xpert.Digital Business Development | | Planning, consulting & implementation | | Project management | | PR / Marketing / Sales | | [...]

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  • Artificial intelligence (AI) creates more equal opportunities and competition between large and small companies in sales and marketing

    ▶️ Artificial intelligence (AI) creates more equal opportunities and competition between large and small companies in sales and marketing

    Artificial Intelligence (AI) | Equal competition for companies | Opportunities for young and old | Sales and Marketing Benefits | Innovation through AI | | Efficiency and effectiveness | Equal opportunities in business | | Xpert.Digital Business Development | | Planning, consulting & implementation | | Project management | | PR / Marketing / Sales | | [...]

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    Generalized intelligence: Transformative power of AI in the economy – realistic views or exaggerated predictions? Revolution or marketing hype?

    ▶ ️ Generalized intelligence: Transformative power of AI in business – realistic views or exaggerated predictions?

    Generalized intelligence mimics human intelligence Economic transformation through AI | Increasing efficiency through process automation | Applications: customer service, production, logistics | Challenges: system integration, data quality | Ethical and Regulatory Concerns | | Realistic outlooks vs. exaggerated predictions | | | Xpert.Digital Business Development | | Planning, consulting & implementation | | Project management | | PR / Marketing / Sales | | [...]

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  • Industrial change through artificial intelligence: visions and reality

    ▶️ Industrial change through artificial intelligence: visions and reality

    Artificial intelligence is revolutionizing the industry | Visions of automated factories without human intervention | Predictions: AI could contribute over $15 trillion to the global economy by 2030 | Challenges: trust in technology and ethical implications | Transformation is iterative and nuanced, not instant | | Xpert.Digital Business Development | | Planning, consulting & implementation | | Project management | | PR / Marketing / Sales | | [...]

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    Most important goals for B2B and B2C in the content marketing strategy: increasing brand awareness, awareness and visibility

    ▶️ Most important goals for B2B and B2C in the content marketing strategy: increasing brand awareness, awareness and visibility

    Most important goals in content marketing for B2B and B2C | Increase brand awareness | Increasing awareness | Improving visibility | 76% of B2B companies and 84% of B2C companies focused | | Xpert.Digital Business Development | | Planning, consulting & implementation | | Project management | | PR / Marketing / Sales | | [...]

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  • Information, tips and tricks for content marketing: challenges and success strategies for B2B and B2C companies

    ▶️ Information, tips and tricks for content marketing: challenges and success strategies for B2B and B2C companies

    Information and tips for effective content marketing | Overcoming challenges in B2B and B2C marketing | Successful strategies for increasing brand awareness | Importance of Quality Content | | Overcoming lack of time and resources | Leveraging technology and skilled workers | | Xpert.Digital Business Development | | Planning, consulting & implementation | | Project management | | PR / Marketing / Sales | | [...]

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    Integrity and authenticity in conversation versus presentation: The best results through a successful combination

    ▶️ Integrity and authenticity in conversation versus presentation: The best results through a successful combination

    Integrity and authenticity promote successful collaboration. Direct interaction in personal conversations clears up misunderstandings Emotional appeal and personal connection are crucial for success | | Visual presentations support the transfer of information Best results through a combination of conversations and presentations | | | Xpert.Digital Business Development | | Planning, consulting & implementation | | Project management | | PR / Marketing / Sales | | [...]

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  • Digital Marketing, the Priorities and Potentials: Key Strategies to Increase Content Marketing Success in B2B and B2C

    ▶️ Digital marketing, the priorities and potential: Key strategies to increase content marketing success in B2B and B2C

    Increasing Content Marketing Success in B2B & B2C | Understanding specific factors & challenges | Marketing technology for data-driven marketing | Budget optimization to maximize ROI | Effective teams for better content production | Measuring success to identify areas for improvement | Personalization as a key strategy in B2B | Time management for efficient marketing measures | | Xpert.Digital Business Development | | Planning, consulting & implementation | | Project management | | PR / Marketing / Sales | | [...]

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    Digitization is either crap or you can crap from it – from high -tech to Highrisk: the lessons from Nikes digital transformation

    ▶ ️ Digitization is either crap or you can crap from it – from high -tech to Highrisk: The lessons from Nikes digital transformation

    Digitalization: a curse or a blessing? | Nike's Transformation Illuminated | High-tech to high-risk experiences | Lessons from digital evolution | Insights for companies and individuals | | Xpert.Digital Business Development | | Planning, consulting & implementation | | Project management | | PR / Marketing / Sales | | [...]

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  • Data is the crucial component for generative AI – about the importance of data for the AI

    ▶ ️ Data is the crucial component for generative AI – about the importance of data for the AI

    Data as the backbone | High-quality & diverse data | | Avoiding Bias | | Privacy & Portability | Basis for AI training | | Xpert.Digital Business Development | | Planning, consulting & implementation | | Project management | | PR / Marketing / Sales | | [...]

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    The expansion and further development of SEO: semantic search engine optimization (SSO) – The future of digital marketing

    ▶ ️ The expansion and further development of SEO: semantic search engine optimization (SSO) – The future of digital marketing

    Expansion & further development of SEO | Focus on Semantic Search Engine Optimization (SSO) | Future of Digital Marketing | Better search results through context and meaning | Optimization for advanced search engines | Artificial Intelligence in SEO | Innovative marketing for better visibility | | Xpert.Digital Business Development | | Planning, consulting & implementation | | Project management | | PR / Marketing / Sales | | [...]

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  • Beware of the case: Digitization is not a playground – ADS, the DTC sales and the hard reality of performance marketing

    ▶ ️ Caution trap: digitization is not a playground – ADS, the DTC sales and the hard reality of performance marketing

    | Beware of the trap: risks of digitalization | Performance marketing in focus | | Challenges of DTC Sales | Ad blockers and user behavior | What marketing can learn from users | Critical analysis of digital advertising strategies | | Xpert.Digital Business Development | | Planning, consulting & implementation | | Project management | | PR / Marketing / Sales | | [...]

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    Sales & Marketing Learnings: From addiction to performance marketing – as a "Nike" with inefficient online advertising, lost his lead

    ▶ ️ Sales & Marketing Learnings: From addiction to performance marketing – as a "Nike" with inefficient online advertising lost his lead

    B2C brand communication is redefined | Deniz Aytekin – famous Bundesliga referee | Aytekin appears as the official Husqvarna brand ambassador | | Husqvarna: Leading in garden products & outdoor devices | Exemplary partnership shows innovative communication strategies | Goal: Authentic connection to sports and garden fans | Strengthening brand confidence through real product proportions | Influent commitment to effective and sustainable garden design % [...]

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  • Education initiative for more AI competence in Germany – “We don’t have a skilled labor problem, but a training problem!”

    ▶️ Education initiative for more AI competence in Germany – “We don’t have a skilled labor problem, but a training problem!”

    Education offensive for AI competence | | Focus on Germany | Improving training | Promotion of skilled workers | | "Not a skilled worker problem, but a training problem!" | Education & technology combined | Securing the future through knowledge | | Xpert.Digital Business Development | | Planning, consulting & implementation | | Project management | | PR / Marketing / Sales | | [...]

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    With AI change in the trade: For 26%, AI is a trend that passes by – for 56% AI is decisive for competition and only 4% set in AI

    ▶ ️ With AI change in the trade: For 26%, AI is a trend that passes by – for 56% AI is decisive for competition and only 4% set in AI

    AI in Retail: An Overview | 26%: AI as a passing trend | 56%: AI as competitively decisive | | 4%: Current AI use | Technological revolution in retail | Efficiency and competitive advantages through AI | Future of trading with artificial intelligence | | Xpert.Digital Business Development | | Planning, consulting & implementation | | Project management | | PR / Marketing / Sales | | [...]

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