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Yearly archive: 2025

  • Not OpenAI, not Amazon: This is the real winner of the $38 billion deal: Nvidia

    ▶️ Not OpenAI, not Amazon: This is the real winner of the $38 billion deal: Nvidia

    Nvidia is the real winner of the $38 billion deal and is changing the rules of the game. | GPU dominance strengthens Nvidia's position in AI, data centers, and research. | Investors see new opportunities through rising demand and growing margins. | The deal shifts market share and forces competitors to make strategic adjustments. | For the AI ​​industry, this means more computing power and faster innovation. | Global partnerships and supply chains are being restructured. | | Regulatory hurdles and competition policy remain crucial for the future. | Analysts predict long-term effects on cloud and edge computing. | | Our analysis on Xpert.Digital explains the background, winners, losers, and potential consequences. | Read the full assessment now for concrete recommendations. [...]

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    Nvidia CEO Jensen Huang reveals the two simple reasons (energy and regulation) why China has almost won the AI ​​race.

    ▶️ Nvidia CEO Jensen Huang reveals: The two banal reasons (energy and regulation) why China has almost won the AI ​​race

    NVIDIA CEO Jensen Huang cites energy and regulation as seemingly trivial but crucial reasons why China is nearly leading the AI ​​race. | | He emphasizes that regulatory balance and swift political decisions amplify China's advantage. | The analysis shows how massive computing power and access to cheap energy accelerate AI development. | | China's strategy combines infrastructure, investment, and government coordination for scaled progress. | The result: rapid model training phases and competitive advantages in large-scale language and image models. | Huang warns of underestimated, pragmatic factors that shape technological leadership. | | For Western companies, this means rethinking supply chains, energy policy, and regulation. | The article provides concrete insights into why resource management is often more important than hype. | Readers gain a concise overview of causes, consequences, and strategic areas for action. | Conclusion: Whoever wins the energy and regulatory battles could ultimately decide the AI ​​race. [...]

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  • AI Data Center | Not everything is as it seems: The real reason for Google's sudden billion-dollar love affair with Germany

    ▶️ AI Data Center | Not everything is as it seems: The real reason for Google's sudden billion-dollar love affair with Germany

    Google is investing billions in German AI data centers. | | But not everything is as it seems. | This article sheds light on the true motives behind the investments. | | It's about infrastructure, data locality, and strategic locations. | Economic interests and political pressure are at play. | Europe-wide competition and regulatory advantages are also crucial. | Data security and compliance are cited as the main arguments. | The expansion strengthens Google's AI capabilities and market power in Europe. | We analyze the facts, background information, and potential consequences for users. [...]

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    The end for marketing agencies? Google's AI "Pomelli" builds a complete advertising campaign from your website in seconds – one link is all it takes.

    ▶️ The end for marketing agencies? Google's AI "Pomelli" builds a complete advertising campaign from your website in seconds – one link is all it takes.

    Google's AI "Pomelli" transforms any website into a complete advertising campaign in seconds. | A single link is all it takes to automatically generate target audiences, copy, and creatives. | | Campaign launches in seconds instead of days or weeks. | Automation significantly reduces manual effort for marketing teams. | Data-driven optimization ensures continuous performance improvement without constant intervention. | Creative templates, headlines, and adjustments are generated contextually. | Users retain control and can fine-tune campaigns. | | For traditional agencies, this means rethinking business models and processes. | | Consulting, strategy, and specialized services become the decisive competitive advantage. [...]

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  • The German steel industry at a critical turning point: When state rescue attempts ignore market logic

    ▶️ The German steel industry at a critical turning point: When state rescue attempts ignore market logic

    | The German steel industry is at a critical turning point with far-reaching consequences for the economy and employment. | Government bailouts threaten to ignore market logic and distort competition and investment incentives. | Short-term subsidies can secure jobs, but in the long run, they send the wrong signals for efficiency and innovation. | | Without a clear industrial strategy, the technological and climate transformation risks stalling. | A lack of market pressure could lead to a standstill in decarbonization and modernization. | Sustainable solutions require coordinated policies, private investment, and market-driven reforms. | A balance between social security and competitive framework conditions is now crucial. | Transparency, innovation promotion, and clear transition plans are needed to avoid structural disruptions. | Discussions about rescue measures must weigh economic common sense, climate goals, and taxpayer interests. [...]

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    Out-of-home delivery: How crucial the network of parcel shops is for survival

    ▶️ OOH Analysis | Out-of-Home Delivery: How Crucial the Parcel Shop Network Is for Survival

    The parcel shop network ensures customer accessibility in both urban and rural areas. | Parcel shops offer flexible pick-up and return options for greater customer satisfaction. | Out-of-home delivery reduces delivery costs and sustainably eases last-mile traffic. | Retailers benefit from higher conversion rates and lower return rates. | Extended opening hours and self-collection give customers more flexibility. | A dense parcel shop network contributes to CO2 reduction through optimized delivery routes. | Cooperation between logistics providers and retailers strengthens the market position of all involved. | Investments in parcel shop infrastructure are crucial for long-term growth and survival. | Secure drop-off and pick-up processes increase trust and protect shipments. | This article presents practical strategies for the sustainable expansion and economic use of parcel shop networks. [...]

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  • Deutsche Telekom and Nvidia | Munich's billion-dollar bet: Can an AI factory (data center) save Germany's industrial future?

    ▶️ Telekom and Nvidia | Munich's billion-dollar bet: Can an AI factory (data center) save Germany's industrial future?

    Deutsche Telekom and Nvidia are investing in Munich's AI factory as a strategic multi-billion-euro bet. | The data center could massively accelerate AI-supported production and research in Germany. | The goal is to secure the competitiveness of industry through data-driven manufacturing. | Critical questions remain: energy requirements, carbon footprint, and network infrastructure must be addressed. | Data protection and IT security are crucial to protecting industrial data and innovations. | | The initiative promises new jobs and a boost in expertise for Munich. | The project could serve as a model for sovereign AI infrastructures across Europe. | Politics, business, and research must work closely together to realize the opportunities. | | Opportunities and risks must be weighed to ensure that technological sovereignty does not create dependency. | For companies, the AI ​​factory offers the chance for efficiency gains and new business models. [...]

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    Otto Group fully reacquires Hermes Germany – Advent sells 25 percent stake

    ▶️ Otto Group fully reacquires Hermes Germany – Advent sells 25 percent stake

    Otto Group fully reacquires Hermes Germany. | Advent sells its 25 percent stake and withdraws from the company. | The reacquisition is intended to facilitate integration and strategic realignment. | The decision affects employees, partners, and the existing logistics network. | Otto is focusing on strengthening the shipping infrastructure and increasing customer proximity. | Changes in service and offerings could result for the market. | | Financial details have so far only been partially disclosed. | The transaction strengthens Otto's position in the German mail-order market. | This step marks a turning point in the development of Hermes Germany. [...]

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  • Data sovereignty, self-determination, and the reality of AI-driven platform moderation

    ▶️ Data sovereignty, self-determination and the reality of AI-driven platform moderation

    Data sovereignty demands that users retain control over their data. | Self-determination means informed decisions about data use and privacy. | AI-driven platform moderation changes which content remains visible and why. | | Reality reveals conflicts of interest between security, freedom of expression, and business interests. | | Transparency, auditability, and clear rules are essential for fair moderation. | Technical limitations and biases influence automatically made decisions. | User participation and complaint mechanisms strengthen democratic control. | Regulation and standards create reliability and legal clarity. | Practical steps help platforms act in a data-sovereign and user-centric manner. [...]

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    Forget clicks: Why user dwell time is the new currency in digital business

    ▶️ Forget clicks: Why user dwell time is the new currency in digital business

    Understand why dwell time is more important than clicks for sustainable online growth. | Learn how longer sessions build trust and brand loyalty. | Discover how dwell time improves your conversion and SEO results. | Practical strategies for content, UX, and analytics that keep users engaged longer. | Measure the right metrics instead of getting lost in click counts. | Tools and KPIs that reveal genuine interaction instead of superficial visits. | Case studies show how longer stays boost revenue and loyalty. | Concrete tips for editors, designers, and marketers to optimize dwell time. | Balancing user experience and business goals for sustainable success. [...]

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  • Earthquake in the automotive industry: Why BMW is celebrating while VW and Mercedes are trembling

    ▶️ Earthquake in the automotive industry: Why BMW is celebrating while VW and Mercedes are trembling

    BMW is profiting from the industry upheaval and recording surprising successes. | BMW's strong electric strategy and focus on premium customers are paying off. | VW is struggling with cost pressures, transformation, and production problems. | Mercedes is under pressure due to declining sales and uncertain future decisions. | Market shifts and supply chain disruptions are exacerbating the situation for traditional manufacturers. | Management decisions and investment policies will determine winners and losers. | Global demand and regulations are driving the transition to e-mobility. | Analysts warn of volatility but see opportunities for agile companies. [...]

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    AI sovereignty for companies: Europe's hidden AI trump card? How a controversial law becomes an opportunity against US dominance

    ▶️ AI sovereignty for companies: Is this Europe's AI advantage? How a controversial law becomes an opportunity in global competition

    Discover how AI sovereignty empowers businesses and can propel Europe to the forefront. | | A controversial law could become the strategic answer to US dominance. | | We explain the key regulations and their significance for data protection and competition. | Practical tips show what companies need to do now to seize opportunities. | Sovereignty means control over data, models, and digital infrastructures. | Case studies illustrate how regulation can foster innovation. | Strategies for investment and cooperation make Europe more competitive. | Risks, opportunities, and economic impacts are clearly analyzed. | Policymakers, businesses, and researchers must work together to achieve impact. [...]

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  • The company's internal AI platform as strategic infrastructure and a business necessity

    ▶️ The company's internal AI platform as strategic infrastructure and a business necessity

    An in-house AI platform provides strategic guidance for data-driven decisions. | It acts as a flexible infrastructure that scales and automates business processes. | Centrally operating AI models ensures consistency, performance, and faster innovation cycles. | Integrated data pipelines enable reliable analyses and better decision-making. | The platform guarantees security, data protection, and controlled model usage. | Governance and monitoring ensure compliance, transparency, and accountability. | Companies gain a sustainable competitive advantage through an in-house AI platform. | It fosters a company-wide culture of innovation and accelerates product development. | Close collaboration between business units and IT is facilitated by central tools. | For modern companies, an in-house AI platform is a business necessity. [...]

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    China's new

    ▶️ China's new “national goal” and hydrogen plan: The playbook that Europe and Germany have already criminally ignored twice

    | China's new "national goal" and hydrogen plan demonstrate a strategic industrial transformation with global ambitions. | | The playbook combines state control, massive investment, and favored industries to secure leadership in the energy sector. | Hydrogen is positioned as a key technology for decarbonization, energy security, and export opportunities. | Europe and Germany have already missed similar signals twice, thereby creating competitive disadvantages. | The analysis illuminates why past oversights increased strategic risks and dependencies. | Policy decisions, industrial policy, and support mechanisms are key to future responses. | Companies and research institutions must adapt their innovation strategies to remain competitive. | | Without coordinated countermeasures, market share, value creation, and technological advantages are at risk. | At the same time, opportunities for cooperation, investment, and technological partnerships are emerging. | | This piece provides clear recommendations for policymakers, businesses, and civil society to respond to China's initiative. [...]

    ▶️ Read more here

     

  • Apple Glasses: What current patents reveal about the next step in augmented reality (AR)

    ▶️ Apple glasses: What current patents reveal about the next step in augmented reality (AR)

    Discover what recent Apple patents reveal about the next Apple glasses and their AR capabilities. | | Patents point to a sleek design with integrated displays and advanced sensors. | Indications of precise environmental perception, hand and eye tracking, and spatial audio capabilities are emerging. | | New interaction concepts could enable gesture control, contextual displays, and seamless iPhone integration. | Patent details reveal potential energy optimizations and modular components for extended use. | Data privacy and on-device processing remain central to Apple's design philosophy. | | Construction and manufacturing tips in the patents suggest realistic production pathways. | The technology has potential for navigation, gaming, work, and educational applications. | Timelines remain unclear, but patent activity signals rapid progress. [...]

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    Industry transformation: The digital online caravan moves on – From print to online media agency to AI integrator agency

    ▶️ Industry transformation: The digital online caravan moves on – From print to online media agency to AI integrator agency

    The industry is undergoing a rapid transformation from print to digital offerings. | We explain how traditional media agencies are transforming into online media agencies. | xpert.digital guides companies on their journey into the digital ecosystem. | The next step is the integration of AI into strategy, production, and distribution. | This creates data-driven business models with measurable added value. | | From content production and performance marketing to AI tools—everything from a single source. | We demonstrate pragmatic use cases for AI in editorial and marketing. | A culture of innovation and skills transfer ensure long-term success. | Goal: sustainable transformation that increases efficiency and customer proximity. [...]

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  • Government in China: Electric cars, a key industry, are missing from China's new five-year plan.

    ▶️ Government in China: Electric cars, a key industry, are missing from China's new five-year plan

    China's new five-year plan omits electric vehicles as a key industry explicitly named. | This surprises observers, as China has previously been considered a leader in the electric vehicle market. | | This omission could unsettle investors and impact the market in the short term. | Globally, this signal has implications for supply chains and international competitors. | Manufacturers and suppliers now need to rethink their strategies. | In the short term, production and sales forecasts are more difficult to plan. | | At the same time, new funding programs or regional initiatives could fill this gap. | Policy changes or technological priorities could strengthen the role of electric vehicles again later. | Opportunities for expansion are opening up for other countries and market participants. | The decision raises questions about China's long-term strategy in climate and industrial policy. [...]

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    The biggest misconception of German managers: Why “optimize first, then automate” paralyzes your company

    ▶️ The biggest misconception of German managers: Why “optimize first, then automate” paralyzes your company

    The article exposes the dangerous misconception that "optimize first, then automate" is the right approach. | | It shows why this sequence complicates processes instead of simplifying them. | As a result, companies lose time, agility, and market opportunities. | Instead of rigid priorities, the text recommends pragmatic automation as a catalyst for real improvements. | Leaders learn how to avoid paralyzing perfectionism traps and accelerate decision-making. | Concrete examples reveal cost traps and productivity losses caused by delayed automation. | Practical strategies demonstrate how early automation measures quickly deliver measurable benefits. | Readers receive clear action steps for thinking about processes in parallel and optimizing them iteratively. | For decision-makers, the article offers a roadmap to smart prioritization and sustainable results. | In short: Those who test and automate early can optimize more effectively later and secure competitive advantages. [...]

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  • Antimony, a semi-metal – China's new super-weapon: This unknown metal is putting the USA in a tight spot.

    ▶️ Antimony, a semi-metal – China's new super-weapon: This unknown metal is putting the USA in a tight spot

    Antimony, a metalloid, is considered a key resource in modern technologies. | China's strategic push with antimony is changing the global balance of power. | | Experts warn that the US and its allies could come under economic pressure as a result. | | Antimony is important in military and industrial applications, from semiconductors to alloys. | Raw material shortages could disrupt supply chains and drive up prices. | New research reveals unusual properties of the metal with strategic potential. | Trade restrictions and geopolitical tensions are intensifying the race for antimony deposits. | Germany's and Europe's position in the supply chain faces challenges. | This article analyzes the background, risks, and possible counter-strategies. [...]

    ▶️ Read more here

     

    Chips 90% cheaper from the USA? The startup Substrate is challenging the giants ASML (Netherlands) and TSMC (Taiwan).

    ▶️ 90% cheaper chips from the USA? The startup Substrate is challenging the giants ASML (Netherlands) and TSMC (Taiwan).

    US startup Substrate promises chips up to 90% cheaper than those from established manufacturers. | This poses a direct challenge to giants like ASML and TSMC. | | Production in the US could fundamentally change the global supply chain. | Substrate's novel manufacturing approaches could reduce costs and complexity. | | Competitive pressure could drastically shift innovation, prices, and market share. | Experts are closely examining the technology, scalability, and quality of the chips. | Political and economic consequences for Taiwan and the Netherlands are possible. | Investors and industry leaders are closely monitoring Substrate's rapid growth. | xpert.digital provides analysis, background information, and assessments of the development. [...]

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