Metaverse Shopping Mall with White Label Solutions from Worldline – The Metaverse V-Commerce Hub in Decentraland and Spatial
Published on: December 14, 2023 / Update from: December 14, 2023 - Author: Konrad Wolfenstein
🏪🛍️ Getting started with meta shopping 💰
🛒 Virtual shopping world shops customers for the future 🛒
The Worldline Shopping Mall has been active within the virtual universe of Decentraland since March 8th and has quickly made a name for itself with notable shops such as the German direct bank Consorsbank, the Swiss luxury hotel The Chedi Andermatt and Naked Life, an Australian producer of non-alcoholic drinks .
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👪 Worldline's white label solution as an opportunity for all companies 🤝
Worldline's white label solution represents an opportunity for companies in all industries to develop a metaverse strategy and gain cost-effective access to the third generation of the Internet - Web 3.0.
⚙️ Modular presence with little effort in the Metaverse 🧰
In this digital shopping world, retailers, service providers and banks can demonstrate a modular presence with little effort. This allows them to learn directly how their target groups react to virtual branches and use the potential of the Metaverse for their own business development.
💳 Entry package from Worldline for a smooth transition to Web 3.0 🖥
Worldline's entry-level package offers numerous functions that facilitate a smooth transition to Web 3.0. Above all, this includes the established Worldline payment function, which supports both traditional currencies and cryptocurrencies, which guarantees a flexible customer approach. A powerful package of advertising services strengthens the visibility of the shops and optimizes marketing in the digital space.
🎯 Advanced modules deepen customer loyalty and shopping experience 💡
Further modules such as targeted advertising, the linking of physical and digital products (Phygital Products) and augmented reality are offered to deepen customer loyalty and make the shopping experience innovative. Worldline has brought strong partners on board for these additional services: 42Meta for targeted advertising, Metyis for the implementation of Phygital products and Threedium, which is known for its expertise in augmented reality. These collaborations are strategically important because they not only simplify customers' first steps in Web 3.0, but also lay the foundation for a comprehensive and attractive digital offering.
🌐 Worldline expands presence to additional Metaverse platforms Spatial 🤝
Worldline recently expanded its portfolio and is now also presenting the shopping solution on Spatial, another Metaverse platform. By integrating into Spatial, Worldline establishes a metaverse shopping hub that can be reached across platform boundaries, making the partners' presence even more diversified and comprehensive.
🤝 Overarching presence is a smart move in the evolving metaverse
This bridging across different Metaverse platforms is a smart move. It takes into account the fact that the Metaverse does not only take place in a single digital world, but extends across numerous virtual spaces, each of which offers different target groups and contexts of use.
🛍️ New shopping experience for users in the Metaverse 🛒
So what does this mean for the end consumer? The virtual world enables a completely new shopping experience. In the Worldline Shopping Mall, visitors encounter interactive shops and immersive brand experiences that blur the boundaries between physical and virtual reality. New possibilities for branding and customer interaction are emerging: virtual fittings, 3D product visualizations and direct communication channels are just some of the innovations that are shaping this new market.
🧑💻 Authenticity and utility are critical to Metaverse success
However, special factors are crucial for success in the Metaverse. It's about creating authenticity and transferring the brand world into digital in a way that offers value to the user themselves. Also worth mentioning is the promise of decentralization, which gives the power of data back to the user and builds a new form of trust.
🎯 Success depends on understanding user interests
The overall success of Worldline Shopping Mall and similar digital projects will ultimately depend on how well they can understand and implement the interests of their users. By creating innovative experiences that offer added value to the user, there is an opportunity to significantly shape the emergence of the metaverse and shape the digital economy of tomorrow.
👩💻👨💻 Expansion is an example of the future shopping experience
The expansion of the Worldline Shopping Mall into virtual worlds such as Decentraland and Spatial therefore not only represents a business expansion, but is also a notable example of what the shopping experience of the future could look like and what role technological innovations and partnerships play in it.
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#️⃣ Hashtags: #Metaverse #VirtualReality #Web3.0 #Digitalization #Innovation
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🏪 The path to virtuality: Worldlines Metaverse Shopping Mall 🛒
In a digitally transformed world where the metaverse is becoming increasingly important, Worldline, a market-leading payments service provider, has achieved significant success. A comprehensive experiment, a showroom set up in March 2022, laid the foundation for an innovative initiative: the establishment of a virtual shopping mall in the Metaverse. This innovative step followed a year of extensive testing, in which renowned brands from the DACH region as well as Croatia and Australia were presented in exhibitions that changed every month. The encouraging results of this test run have encouraged the companies involved to further expand their presence with their own stores in the shopping mall.
✨ Chedi Andermatt, a Swiss luxury hotel that has established itself as a pioneer of innovative concepts in the luxury hospitality industry, deserves special attention. General Manager Jean-Yves Blatt recognizes guests' emerging inclination towards the simple and accessible offerings of the online world and is convinced that the Metaverse could play a similar revolutionary role in the tourism industry as online retail has in the fashion industry.
“More and more guests prefer the uncomplicated options that the online world offers today. We are therefore confident that the Metaverse will become as integral to the tourism and hotel industry in the future as, for example, online shopping is to the fashion industry,” says Jean-Yves Blatt, General Manager at The Chedi Andermatt.
🔮 In this forward-looking era, Consorsbank is also one of the first banks in Europe to take a step into the metaverse, led by the desire to explore innovative ways in customer communication. Svenja Weith, Head of Tribe Banking, emphasizes the importance of maintaining curiosity and adopting and testing groundbreaking technologies early - a pursuit that also led to the partnership with Worldline.
“We are pleased to be one of the first banks in Europe to open a location in the Worldline Mall in the Metaverse. As a pioneer in digital direct banking in Germany, our aim is to be curious and to take innovative approaches to contact with our customers and to adapt and try out modern technologies at an early stage. It is a logical step to be present in the Metaverse together with Worldline as a technology provider,” says Svenja Weith, Head of Tribe Banking at Consorsbank.
👨🔬 Sascha Münger, Metaverse expert at Worldline, believes that the Metaverse will become the sales channel of the future alongside stationary retail and e-commerce. This vision forms the basis of the decision to develop the new Worldline Shopping Mall and promises the participating brands an ideal platform to establish themselves in this new dimension with minimal costs and sustainable responsibility.
Sascha Münger, Metaverse expert at Worldline, says: “We believe that the Metaverse is the sales channel of the future alongside stationary retail and e-commerce. The decision to open the Worldline Shopping Mall is therefore more than just logical. Our virtual shopping mall offers the ideal conditions, especially for well-known brands, to venture into the Metaverse with a clear conscience and at low cost.”
🌐 Worldline simplifies the move into the Metaverse for companies by creating a shopping mall as a white label solution, opening doors for a wide range of industries to establish their presence in the Metaverse. As part of the mall opening, Worldline has already welcomed nine stores, including not only Consorsbank and Chedi Andermatt, but also Naked Life, an Australian non-alcoholic spirits company, highlighting the diversity and reach of the venture.
💎 Launched in Decentraland since March 9, 2023, this world is equated to a growing e-commerce channel. McKinsey predicts that the Metaverse will have an impact on e-commerce of up to $2.6 trillion by 2030. Worldline's solution gives companies without their own Metaverse presentation the opportunity to adapt to this development and gain valuable experience.
🛍 For a simplified entry into this new world of Web 3.0, the Worldline Shopping Mall enables retailers, service providers and banks to create a modular home. The starter package includes well-known Worldline payment functions with or without cryptocurrencies and an extensive package of advertising services. Expandable options such as targeted advertising, physical and digital product options (phygital products) and augmented reality increase the visibility of the shops and create innovative customer experiences. For these additional offerings, Worldline relies on strong partnerships with leading companies such as 42Meta in the area of target advertising, Metyis in Phygital Products and Threedium in the area of augmented reality, to name just a few.
⏳ Tapping into the Metaverse represents an exciting challenge and incredible opportunity for companies to expand their brand reach and interact with their customers in new, interactive ways. In an increasingly digitalized world, entering the metaverse appears not only as a logical step, but as an essential component of future-oriented business strategies. The Worldline Shopping Mall in the Metaverse is more than just a virtual shopping center - it is a pioneer in shaping the economy of tomorrow.
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- 💭 Metaverse: The Future of E-Commerce – McKinsey’s Forecast to 2030
- 🌍 Worldline Shopping Mall: A new dimension of shopping in the Metaverse
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#️⃣ Hashtags: #Metaverse #ECommerce #Innovation #Banking #Future
🗒️ If you don't understand something or need advice, we also offer training and workshops
In today's digital era, technology is evolving at a rapid pace. There are constantly new terms and technologies that need to be understood and mastered. If you're having trouble keeping up with topics like Metaverse, XR technologies, or immersive 3D, you're not alone.
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🏪 Worldline opens Metaverse Shopping Hub 🛍️
Worldline, an international leader in payment services, has set out on the path to the future of digital commerce and set a new milestone: the introduction of the Metaverse Shopping Hub. With this step, Worldline is expanding its offering for e-commerce retailers and customers and creating an innovative shopping environment in virtual space. With Season II of their virtual shopping mall on the Metaverse platform Spatial, they continue the expansion and improve the shopping experience through higher graphics quality and broader accessibility across desktop, mobile devices and VR headsets.
The importance of e-commerce within the metaverse cannot be underestimated. According to a McKinsey forecast, this market could grow to a significant $2.6 trillion by 2030. Worldline's innovative solution therefore appeals to retailers who previously had no presence in the Metaverse and now want to offer their customers attractive new shopping experiences.
🛒 Worldline is expanding its offering to additional Metaverse platforms
Worldline has been successfully operating its shopping mall in Decentraland since the beginning of the year and is now going one step further by expanding its shopping hub to other Metaverse platforms. This ensures increased customer loyalty, for example through creative marketing campaigns such as collecting virtual objects, the “Worldline Eggs”, which can be exchanged for community cards for the NFT community.
💪 New marketing strategies strengthen customer relationships
The new marketing strategies enable merchants to strengthen their customer relationships and achieve greater reach in the metaverse landscape. You have the opportunity to open your first virtual branch in Worldline's Metaverse Shopping Mall and benefit from a wide range of offers such as Metaverse Advertising, Phygital Experiences and Augmented Reality.
🖥️ User-friendly access via various devices
Using the Spatial platform makes it easier to access the Metaverse, which includes a variety of devices. Worldline's payment solution includes a wide range of almost 150 payment options. These range from traditional credit and debit cards to e-wallets such as PayPal to innovative mobile payment solutions such as Apple Pay and buy-now-pay-later services, which are available to users via Worldline's reliable payment platform.
👨💼 Head of Competence Center sees progress as an important stage
From the perspective of Sascha Münger, Head of Competence Center Crypto Related Products & Metaverse at Worldline, this progress marks an important stage in creating a new trading dimension in the Metaverse, which will be achieved in cooperation with progressive customers.
“We are excited to present Season Two of our Metaverse Shopping Hubs in Spatial. This important milestone gives us the opportunity to create a new shopping experience together with some of our most innovative customers and take another step towards commerce solutions in the metaverse.” Sascha Münger
🌍 Geographical expansion to Germany and Austria
In addition to the technological expansion, a geographical expansion is also on the horizon: The company PAYONE, a joint venture between Worldline and the German Savings Banks and Giro Association, will offer the Metaverse white label solution in Germany and Austria from the first quarter of 2024. This initiative aims to integrate global innovations into the local trading space, thereby expanding the footprint of Worldline Metaverse Shopping Mall.
🔑 Innovations should come to core markets
Viljem Brielmayer, Head of Product Management at PAYONE, emphasizes the importance of offering the latest innovations in the core markets of Germany and Austria to ensure merchants a hassle-free entry into the metaverse.
“It is in PAYONE’s DNA to bring innovations to the German and Austrian payment market. With Worldline’s Metaverse offering, we want to bring another important innovation to our core markets and give traders easy access to the Metaverse.” Viljem Brielmayer
💡 Future with fusion of real and virtual worlds 💡
These are all steps towards a future in which digital and physical retail worlds merge and consumers and retailers benefit from unprecedented opportunities. Worldline is emerging as a pioneer and trailblazer for commerce in the digital age, strategically positioning itself at the intersection of technological progress, financial services and consumer experience.
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- 👓 Spatial Platform: Is Worldline revolutionizing virtual shopping?
- 🎮 Expansion in the Metaverse: Worldline relies on innovative marketing campaigns
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#️⃣ Hashtags: #Worldline #Metaverse #PaymentServices #ECommerceFuture #DigitalTrade
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