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Aryzta: Leading the transformation of the frozen bakery industry through intelligent packaging solutions in frozen logistics


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Published on: May 7, 2024 / Update from: May 7, 2024 - Author: Konrad Wolfenstein

Ice-cold innovation: Aryzta's contribution to smart frozen logistics and sustainability in the baked goods industry

Ice-cold innovation: Aryzta's contribution to smart frozen logistics and sustainability in the baked goods industry - Image: Smurfit Kappa Deutschland GmbH

🚚❄️🍞 Sustainability meets innovation: Aryzta's contribution to greener frozen food logistics

💚🚚 The Aryzta company has established itself as a leading manufacturer of frozen baked goods in Europe and is moving forward with innovative concepts to overcome the industry's challenges in the areas of logistics, environmental protection and cost efficiency. One of its most recent achievements in this area is the implementation of an advanced packaging solution that enables a significant reduction in CO2 emissions while realizing significant financial savings.

With around 19,000 employees, 26 large bakeries in 27 countries and a product portfolio of over 500 different baking items, Aryzta is not only a giant in the world of bakeries, but also a pioneer in the implementation of sustainable and efficient production and logistics processes. The fact that statistically every German consumes 43 Aryzta products per year underlines the company's enormous reach and influence on the European market.

📆 The challenge of the best before date

One of the key challenges in the food packaging sector, especially for frozen products, is the efficient and precise labeling of products with the best-before date (BBD). Aryzta was faced with the task of optimizing this process in order to avoid loss of time and overpackaging. The traditional approach required products to be transported to a logistics center, unpacked, marked with the best-before date and repackaged into new packaging before being sent to retail chains. This cumbersome process was not only inefficient, but also led to increased packaging waste and corresponding CO2 emissions.

💡 Intelligent further development through intelligent packaging solutions

Working with Smurfit Kappa, a global leader in paper-based packaging solutions, Aryzta managed to develop an innovative solution that addresses these issues. The new packaging has an integrated tear-off perforation that allows the best-before date to be labeled directly on the trays without the need for repackaging. This optimization of the packaging process represents a significant innovation that not only reduces packaging waste, but also makes logistics more efficient.

“The close partnership with Aryzta has enabled us to develop a solution that makes a positive ecological contribution. Of course, we are also pleased that we were able to save costs for our customers, ”explains Johannes Quiering, Business Development Manager from Smurfit Kappa in Delitzsch. "Due to the optimization of the reciprocal process, we were able to save 144 tons of CO2 for Aryzta annually and achieve financial savings within the framework of several hundred thousand euros for our customer."

🌱 Sustainability and financial benefits go hand in hand

The implementation of this intelligent packaging solution led to significant results: a saving of 144 tons of CO2 emissions per year. This not only represents a significant contribution to environmental protection, but also ensures cost-effective improvements throughout the entire logistics chain. By eliminating additional repackaging and reducing the amount of packaging material, several hundred thousand euros were saved. Johannes Quiering, Business Development Manager at Smurfit Kappa, emphasizes the importance of the close partnership with Aryzta in developing this solution and the positive environmental and financial impact it has achieved.

🏭 The future of the packaging industry

Aryzta's innovative packaging solution is an example of how creativity and effective partnerships can achieve significant improvements in the sustainability and efficiency of manufacturing processes. At a time when ecological sustainability and resource efficiency are of utmost importance, the project impressively shows that it is possible to combine environmental sustainability and economic advantages.

This success of Aryzta and Smurfit Kappa can serve as a guidepost for the entire packaging industry and shows that sustainable innovations not only protect the environment, but can also lead to significant financial savings. Such projects make it clear that the future of the packaging industry lies in intelligent, resource-saving solutions that minimize ecological footprints while improving efficiency.

It turns out that taking responsibility for the environment and finding innovative solutions can also be economically attractive. Companies that work in this direction not only set a strong example for environmental protection, but also position themselves as pioneers in an increasingly environmentally conscious society. For the frozen bakery industry and beyond, Aryzta and Smurfit Kappa's initiative provides inspiration and a building block for the much-needed transformation towards more sustainable production and packaging methods.

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#️⃣ Hashtags: #SustainablePackaging #FrozenLogisticsInnovation #CO2Reduction #Best Before Date #FutureOfPackaging

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➡️🍞 From production to consumer: The sustainable life cycle of frozen baked goods

🌍 Frozen food, especially frozen baked goods, has gained enormous popularity in the last few decades. Its prominent position on supermarket shelves and in consumers' kitchens is due not only to its convenience and durability, but also to the ongoing development towards more sustainable production and supply chain. From the beginning of the production process to the end consumer, the life cycle of frozen baked goods is characterized by a multitude of steps in which innovative packaging solutions and sustainability measures make a significant difference.

🌾 Production and raw material selection

The first step in the supply chain is production. The production of frozen baked goods often begins with the careful selection of raw materials. Many companies are already focusing on sustainability by sourcing ingredients from local suppliers or those that have been grown biodynamically and without the use of artificial fertilizers or pesticides. In doing so, they not only reduce the CO2 emissions associated with transportation, but also help maintain soil health and biodiversity.

❄️ Shock freezing and shelf life

When the ingredients are processed and finally formed into bread, cakes or other baked goods, comes the freezing process. Shock freezing, a method in which products are brought to very low temperatures extremely quickly, plays a crucial role. Not only does it preserve the freshness, flavor and nutrients of food, but it also significantly extends the shelf life, thereby reducing food waste. Another positive aspect of blast freezing is the lower energy consumption compared to traditional refrigerants, reducing the products' environmental footprint.

🚚 Transport and logistics

After freezing, the goods must be transported safely and efficiently. This happens in refrigerated vans, which are designed to keep the cold optimal, which also helps reduce energy costs and minimize CO2 emissions. Innovative logistics concepts, such as optimizing delivery routes and times, play an important role in keeping the environmental impact of transport as low as possible.

📦 Packaging and preservation

An important aspect of the entire supply chain that is often underestimated is packaging. Innovative packaging solutions are crucial for the sustainability of frozen baked goods. Modern packaging not only has to protect products from external influences and maintain freshness during transport and storage, but it should also be environmentally friendly. This means they must be recyclable, reusable or even biodegradable. Some companies are already experimenting with packaging made from renewable raw materials or packaging that uses special coatings to extend the shelf life of products without using harmful chemicals.

🏠 The consumer and end use

At the end of the supply chain is the consumer. Sustainability is also important here. The end consumer can make a contribution by shopping consciously and storing frozen baked goods correctly at home. This starts with choosing products that come in environmentally friendly packaging and extends to efficient use of the freezer to minimize energy consumption.

Overall, it shows that the life cycle of frozen baked goods offers numerous points where sustainability plays a role. From the selection of raw materials to transport to packaging and ultimately storage by the end user - measures can be taken everywhere to minimize the environmental impact. Innovative approaches to production, logistics and packaging can help frozen baked goods be valued not only for their convenience but also for their environmental friendliness.

It is expected that as technology advances and environmental awareness increases on the part of both producers and consumers, the sustainable life cycle of frozen baked goods will be further optimized. The hope remains that through continuous improvements and innovations, the frozen bakery industry will become a prime example of how food production and consumption can be made more sustainable. Through the joint efforts of everyone involved in the supply chain, the CO2 footprint can be reduced, resources conserved and a positive contribution can be made to protecting our planet.

The future of frozen baked goods looks not only delicious, but also green. With every step towards sustainable practices, the industry contributes to a better world, where the joy of enjoying baked goods goes hand in hand with awareness of the environment. So every bite not only pleases the palate, but also the conscience.

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#️⃣ Hashtags: #SustainableFrozenFood #GreenFoodIndustry #SustainablePackaging #EnergyEfficiencyInFocus #ConsciousConsumer

 

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Digital Pioneer - Konrad Wolfenstein

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