What is the Industrial Metaverse? What is the difference to the 3D platforms?

3D platforms will play a crucial role in our digital future. But what is this “Industrial Metaverse” that is often mentioned in the context of 3D technologies? Quite simply: If you transfer the metaverse to the industrial sector, then we are often accompanied by the idea of ​​Industry 4.0, with Smart Industry, Smart Factory and all the other smart concepts .

The Metaverse, which was mainly defined and shaped by Meta (Facebook), takes a completely different target approach: In fact, this Metaverse is primarily aimed at VR/AR entertainment (entertainment) and focuses on our own personal data, interests and habits .

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A metaverse as a meeting point for infinitely networked virtual communities - Image: Xpert.Digital / Shoaib_Mughal|Shutterstock.com

From this perspective, it is not surprising that the Metaverse is now seen as the next generation of the Internet. As is usual in such processes, the countless free riders and soldiers of fortune are not too far away and are outdoing each other in this hype with meaningless options and announcements or confusing promises that are dangerous for your wallet.

In fact, the Metaverse is intended to be a place where the physical and digital worlds come together. The further development of XR technology should also enable interaction between digital 3D images ( see digital twins ) and digital 3D avatars.

Until recently, many metaverses were not 3D worlds, but rather poorly implemented 2D projections that simulate the apparent 3D world.

The Metaverse is intended to provide a space for infinitely networked virtual communities using VR headsets, AR glasses, smartphone apps or other devices. Overall, there should be a meaning and added value as to why the metaverse in question exists. All currently known metaverses use childlike curiosity and human playfulness to lure people into virtual worlds. Whether VR films, VR/AR games or pure VR/AR entertainment (virtual and augmented reality).

Industrial Metaverse is no longer a classic buzzword when serious companies or institutions deal with this topic.

“As is usual with trending topics, there is often a lack of consistent definitions and sometimes even substance. So what is this metaverse and who is it relevant to and why?”

With “ Fact or Fiction? Technologies and Use Cases for the (Industrial) Metaverse, ” Fraunhofer comments on this very cautiously:

➡️ “It remains to be seen whether the Metaverse can fulfill the vision of a virtual parallel world that flanks reality.”

The term Metaverse is often still associated with the vision of Meta (formerly Facebook), but in reality a variety of business models have developed in different sectors that differ from Meta's vision and offer specific added value for different industries.

1. B2C Metaverse Business Models

🛍️ E-Commerce/V-Commerce in the Metaverse

Even though this area is still in its infancy, virtual shopping experiences in 3D environments offer a whole new dimension to shopping. Instead of just viewing products online, in the future customers might be able to shop in virtual stores and try out products in a 3D space.

🎮 Digital entertainment

This is not just limited to gaming, but also extends to virtual concerts, theater performances and other forms of digital arts and entertainment.

🤝 Social interaction

Platforms that allow users to interact with each other in a virtual environment offer immense opportunities for social connection, networking and community building.

🌐 More B2C Metaverse business models

➡️ Customer Metaverse

➡️ Consumer Metaverse

2. Industrial and Business Metaverse Business Models

🏭 Virtual product development and prototyping

Companies could use the Metaverse to work on product development in a shared virtual environment, making the process more efficient and collaborative.

💼 Virtual business meetings

Current video conferencing tools could be replaced by more immersive metaverse conferencing, where participants interact in a shared virtual environment.

🏢 Virtual offices

Employees could work in a virtual office, which could revolutionize the concept of remote working.

Alignment of business models

The difference between these business models and Meta's vision lies mainly in the focus and target groups. While Meta's Metaverse could be an all-encompassing digital universe, these models focus on specific industries and provide solutions to specific problems or needs.

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• 🤝 The social future of the metaverse
• 🏭 Revolution in product development
• 🎤 Virtual concerts and performances
• 🏢 Office work redefined
• 🌌 Business models beyond meta
• 🚀 The next phase of the digital revolution

#️⃣ Hashtags: #MetaverseBusinessModels #B2CMetaverse #VirtualProcurement #IndustrialMetaverse #DigitalTransformation

Metaverse business model tips & the top ten Metaverse platforms – Image: Xpert.Digital

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The use of VR in companies is often reflected in training exercises. An example would be a scenario in which a new employee is trained on large technical machines and equipment. Shutting down these services for training purposes would be an expensive and disruptive process for the company. VR is stepping in to alleviate this problem.

AR can also help organizations improve their efficiency. In particular, the remote assistance feature (“See what I see”) and the ability to overlay data onto the real world. On-site assembly, security, and industrial maintenance are all use cases for AR that will continue to grow strongly in the coming years.

It is in the logic of things that the use of augmented reality serves the larger consumer market. However, the market here only works with 3D images (digital twins) of products and machines.

However, these costs and expenses are not even mentioned in the Metaverse enticement. This means that the Metaverse operator provides the platform and everything that goes with it to third parties at a reasonable cost. The actual work of “playing” and “having fun” is left to others.

The following risks and problems arise for companies and manufacturers: For CAD/3D models of products and machines, there are no cases in which data security is guaranteed.

Advancing technology has the potential to take businesses in an entirely new direction. One of these breakthrough technologies is the 3D platform. Companies of all sizes are considering whether investing in their own 3D platform makes sense. The main question is whether it is the right solution for the respective company and whether it can be financed. Let's look at this question from different perspectives.

1. 💼 Advantages of having your own 3D platform for companies

Increased customer engagement

3D platforms offer an immersive experience that can increase customer loyalty.

Product visualization

Products can be viewed from any angle, leading to better customer decision making.

Cost efficiency

In the long term, 3D platforms can reduce the cost of physical demos and samples.

2. 💰 Financial feasibility of a 3D platform

Scalable solutions

Not every company needs a high-end 3D platform. There are different solutions for every budget.

Return

The initial investment in a 3D platform can be offset by increased sales and customer satisfaction.

3. 📈 How a 3D platform influences business success

Market positioning

Companies that invest in 3D technology early on can position themselves as pioneers in their industry.

Optimized operations

Internal training and product presentations can be made more efficient using 3D platforms.

🌐 People & Experts – How 3D platforms are changing the business world

👨‍💼 Consultant & 3D technology

3D platforms are becoming increasingly important in the business world. Consultants and experts agree: those who don't invest will be left behind. These platforms not only offer a better customer experience, but also the opportunity to optimize business processes.

📰 Latest News & Developments

3D technology is developing rapidly. Companies that have hesitated in the past are now starting to recognize the potential and are investing in their own platforms.

🔍 Important details to note

When entering the 3D world, it is important to choose the right platform for the individual needs of the company. A wrong decision can lead to unnecessary costs and disappointment.

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• 🚀 How 3D technology catapults companies into the future
• 👨‍💼 Expert opinion: The need for 3D platforms in the modern business world
• 🛠️ Tips for implementing a successful 3D platform
• 🌟 3D platforms as the key to customer loyalty
•  💼 3D Technology: The new standard in business

#️⃣ Hashtags: #3DPlatforms #Business Success #TechnologyTrends #Customer Engagement #Fundability

Before we dive into the details, it's important to clarify what both a 3D platform and the Metaverse are.

1. Definitions

3D platform

A digital environment in which users can create, view, and interact with three-dimensional content. It mostly serves specific purposes such as gaming, design or education. 🎮

Metaverse

The term “metaverse” refers to a collective virtual shared space created by the convergence of physical-virtual reality and interactive digital space. It is a place where users can live, work and play. 🌐

2. Differences 🚀

Purpose and scope

While a 3D platform is typically designed for specific activities or interactions, the Metaverse is intended to be an all-encompassing digital reality that simulates all aspects of human life.

interaction

In 3D platforms, interaction is often limited to what the platform allows. In the Metaverse, interactions can be as diverse and open as in real life.

Business

The Metaverse can have its own economy, with jobs, shops and trading opportunities. 3D platforms typically don't have such depth.

3. Similarities 💡

Digital presence

Both 3D platforms and the Metaverse allow users to be present in a digital environment.

Interactive experience

Both offer interactive experiences where users can interact with the environment and other users.

technology

Both 3D platforms and the Metaverse use advanced technologies such as virtual reality and augmented reality.

4. The role of experts in the metaverse 🤖

Advisor

Experts can act as advisors in the metaverse to help companies and individuals navigate this new digital environment.

developer

With the growing popularity of the Metaverse, there is an increasing need for developers who can design and improve these worlds.

pedagogues

The Metaverse provides a platform for education and learning. Experts can offer training and courses in this new environment.

5. Interesting news and developments 📰

Companies are entering the metaverse

Big brands are starting to build their presence in the Metaverse to promote their products and services.

New opportunities for artists

Creatives can display and sell their art in the Metaverse, opening up new revenue streams.

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• 💡 Commonalities between 3D platforms and Metaverse.
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• 🧠 How experts shape the metaverse.
• 📰 The latest news from the Metaverse.
• 😄 Emojis that bring the Metaverse to life!
• 🕶️ Immerse yourself in the virtual reality of the Metaverse.
• 💼 Economic opportunities in the digital world.

#️⃣ Hashtags: #Metaverse #3DPlatform #DigitalFuture #VirtualReality #TechnologyTrends