Artificial intelligence ensures effective online marketing

Published on: February 10, 2018 / Update from: August 22, 2020 - Author: Konrad Wolfenstein

AI Socializer – How you can use artificial intelligence for your benefit

Ever since self-learning systems like Alexa and Siri began conquering households, the topic of artificial intelligence has been on everyone's lips. And rightly so, because the technology has the potential to shake up entire industries and systems - even areas that are not yet even beginning to expect it.

Activities that people still do today can be taken over by robots and software in just a few years. Road traffic with its self-driving trucks and taxis driving autonomously through the city is just one example of many.

Countless startups as well as the big players from Silicon Valley are now working hard on AI development. But AI is not only being driven by companies like IBM and Google. OpenAI is a non-profit organization with a billion dollars in donations that aims to research artificial intelligence. It is a big data business in its purest form, as gigantic amounts of data are required for the learning software to make correct decisions.

Resourceful companies from the digital service sector are using this to set new standards with AI, because the principle of intelligent data analysis is ideal for a new form of business intelligence in companies. Equipped with a huge pool of internal and external data, AI-supported business intelligence is ideal for market and competition analyzes as well as online marketing. And this technological revolution is not being driven solely by California. There are also innovative IT service providers in Germany that develop AI-based marketing solutions for customers. Xpert.Digital offers an online marketing tool that is based on artificial intelligence programmed specifically by partners in the Xpert.Digital network. The tool from Xpert.Digital constantly and unstoppably learns to post the right content at the right time, fully automatically. The system is constantly learning in its activities because it continuously creates new knowledge - online or from other sources with which it is fed. With this treasure trove of data, Xpert.Digital's AI optimizes its knowledge of developments and trends around the clock; local to global.

 

What is Xpert.Digital?

Digitalization is progressing unstoppably and with huge strides. The individual quickly runs the risk of falling behind. The specialists at Xpert.Digital are constantly in tune with the times in this area. Thanks to its know-how, Xpert.Digital offers companies from business, consulting and media competent support for all questions relating to the rapid digital change.

The Xpert.Digital support concept is both flexible and innovative, so that customers receive tailor-made solutions for the challenges of tomorrow today.