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Advertising ads: Danger for advertising companies, Google, Facebook & Co.


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Published on: May 27, 2021 / update from: May 27, 2021 - Author: Konrad Wolfenstein

Advertising ads: Danger for advertising companies, Google, Facebook & Co. - Image: Shutterstock.com|gualtiero boffi

Advertising ads: Danger for advertising companies, Google, Facebook & Co. – Image: Shutterstock.com|gualtiero boffi

Frustrations caused by online advertising

iOS 14.5 allows users to block access to their iPhone's Advertising ID. This is a real threat to companies like Google and Facebook. However, according to statistics, the situation on the consumer side is different. In all the countries shown on this world map, a significant proportion of the population is often annoyed by online advertising. In the United States, for example, 42 percent of survey participants say this. Austrians (59 percent) are particularly dissatisfied with online advertising. The Chinese and Brazilians (31 percent each), on the other hand, do not let digital advertising spoil their mood so easily.

Online Advertising Frustrations

iOS 14.5 allows users to block access to their iPhone's advertising ID. For companies like Google and Facebook, this is a real threat. According to a statistic, the situation is different on the consumer side, however. In all the countries shown on this world map, a significant proportion of the population is often annoyed by online advertising. In the United States, for example, 42 percent of survey participants say this. Austrians (59 percent) are particularly unhappy about online advertising. By contrast, the Chinese and Brazilians (31 percent each) do not let digital ads spoil their moods.

Frustrations caused by online advertising - Image: Statista

Frustrations caused by online advertising – Image: Statista

 

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