In 2017, Amazon remained the most successful online retailer in Austria, with a revenue of €643 million. The German fashion retailer Zalando followed at a considerable distance (€230 million), ahead of the Austrian general retailer Universal (€133.6 million). Two other Austrian companies, electronic4you and e-tec.at, also made it into the top 10. This ranking is part of the "E-Commerce Market Austria/Switzerland 2018" study by EHI and Statista. This survey, now in its eighth year, analyzes the 250 largest online shops in each of the two countries.
With a turnover of CHF 690 million in 2017, the electronics retailer Digitec tops the ranking of the largest online shops in Switzerland. However, its lead over second-place Zalando is now minimal. The German fashion retailer achieved a turnover of CHF 685 million. The top group is rounded out by generalist Amazon, which, with around CHF 431 million, fell significantly short of the previous year's result.
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