Published on: April 22, 2025 / update from: April 22, 2025 - Author: Konrad Wolfenstein
Current stood at Samsung's smart glass "Haean": Goodbye smartphone? AR glasses with AI and gesture control! - creative image: xpert.digital
Gesture control and more: With the 'Project Haean', Samsung is redefining the standards of AR glasses
Augmented Reality 2025: Samsung answer with “Project Haean”
Samsung is working intensively on his first augmented reality glasses with the code name “Haean”, which is scheduled to come onto the market in 2025. Development has already been well advanced, with the company currently finalizing the functions and specifications. In contrast to simpler smart glasses such as Metas Ray-Ban models, Haean should have an integrated display that can project information directly into the user's field of vision. With advanced sensors for gesture control, AI integration and a focus on comfort, Samsung aims to create an everyday AR solution that is suitable for both consumers and industrial applications.
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Technical specifications and design
Hardware and performance
The Haean Smart Glasses are expected to be equipped with powerful hardware. The focus is probably a Snapdragon processor-either the Snapdragon XR2 Plus Gen 2, which is also to be used in Samsung's XR headset “Project Moohan”, or a special Snapdragon AR1 chipset. These processors offer sufficient performance for demanding AR applications, while they also work energy-efficiently.
A battery with a capacity of around 155 milliampers' hours is planned for the power supply, although this specification has not yet been officially confirmed. Energy efficiency will be a crucial factor to enable all -day use.
To record the surroundings and for interactions, the glasses will be equipped with several cameras and sensors. According to reports, a high-quality 12-megapixel camera with Sony Imx681 Sensor will be installed. These sensors not only enable pictures and videos to be recorded, but are also of crucial importance for gesture control and AR functionality.
Innovative display concept
The integrated display is an essential distinction feature of previous smart glasses such as the Ray-Ban Meta Smart Glasses. Samsung plans to equip the Haean glasses with the ability to project information or images directly onto the glasses or eye. This would make you a real augmented reality device from an “audio and camera” glasses.
The exact display technology has not yet been announced, but the ability to show digital content in the sponsor's field of vision would open up a variety of new applications-from navigation to information display to immersive AR experiences.
Design and comfort
Samsung attaches particular importance to wearing comfort and an ergonomic design when developing the Haean glasses. According to its own statements, the company invests “a lot of time in a design tailored to the human body”. The aim is to create glasses that is light enough to be worn all day and can be adapted to different forms of face.
Depending on the source, the weight of the glasses should be between 50 and 150 grams, which would be remarkably easy for a device of this complexity. For comparison: normal glasses often weigh between 20 and 50 grams, while most AR headsets are significantly heavier.
For the audio area, Samsung relies on small loudspeakers in the glasses frame, which direct the sound directly to the wearer. This solution enables a discrete audio experience without the need for additional headphones.
Functions and areas of application
AI integration and voice control
The Haean glasses will be closely interlinked with artificial intelligence. The glasses are expected to be equipped with Samsung's Galaxy Ai and possibly also integrated Google's Gemini AI. This AI integration could make glasses a personal assistant who supports the user in everyday life.
AI-supported functions could include real-time translations in which foreign language texts are translated directly in the field of vision. Visual navigation, in which directions are displayed as AR elements into the real environment, is also mentioned as a possible function.
Innovative operating concepts
A revolutionary feature of Haean glasses is the planned control without physical keys or remote controls. Instead, the interaction via gestures is to be recognized by the integrated cameras and sensors. This contactless control could make use of more intuitive and natural than with conventional wearables.
The glasses should also offer practical everyday functions, such as the possibility of handling payments via QR code. This would make contactless payments even easier, since the user would only have to look at the QR code without having to pull out a smartphone.
Industrial and professional applications
In addition to the consumer market, Samsung is also aimed at industrial applications with Haean glasses. The glasses are specially designed for use in various sectors such as manufacturing, logistics and healthcare to increase efficiency and productivity.
In production, for example, workers could be displayed directly in their field of vision while they have both hands free. In healthcare, doctors could access important patient data during examinations or operations without having to take a look.
Market positioning and competition
Samsungs XR strategy
Haean glasses are part of a wider strategy of Samsung in the Extended Reality (XR) area. In parallel to AR glasses, the company also develops a more comprehensive XR headset with the code name “Project Moohan”. While Moohan is more likely to compete with Apple Vision Pro and offer a complete mixed reality experience, Haean aims at everyday life.
According to the latest reports, both devices could come onto the market in 2025. This two-lane strategy enables Samsung to operate various segments of the growing XR market-from intensive immersive experiences with the headset to everyday AR applications with glasses.
Strategic partnerships
Samsung works closely with Google and Qualcomm in the development of Haean glasses. This partnership was announced in December 2024, with the focus on the Moohan project, which is the first device to be launched with the Android XR platform.
Google brings its expertise in the areas of software and AI, while Qualcomm delivers the powerful and energy -efficient processors. Samsung combines this with his hardware experience and design know-how. This cooperation could set a standard for future AR devices.
Positioning towards competitors
With the Haean glasses, Samsung positions itself in direct competition with established players in the AR market. While Meta with its Ray-Ban Smart Glasses has so far rely on a simpler concept without a display, Samsung goes one step further with the integration of an AR display.
Apple has launched a high-quality but also costly mixed reality headset with the Vision Pro. Samsung seems to follow a complementary approach here with the Haean glasses-more suitable for everyday use, easier and probably also cheaper than full-fledged XR headsets.
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Samsung Haean: The new generation of AR glasses is imminent
Submission for market launch
The development of Haean glasses is already well advanced. Samsung is in the phase of the finalization of the functions and specifications. Industry experts assume that the AR glasses will be officially presented this year with a possible market launch at the end of 2025.
It is likely that Samsung will present the glasses at a larger event, possibly together with the Project Moohan XR headset. According to reports, the headset in April should go to mass production for publication in the third quarter of 2025, which suggests a similar time frame for Haean glasses.
Potential in the growing AR market
With the Haean glasses, Samsung could take a significant step in the development of everyday AR technologies. The market for augmented reality is growing steadily, and portable AR devices that can be worn in everyday life inconspicuously could mean the breakthrough for this technology.
The combination of technical innovation, strategic partnerships and Samsungs market range gives the company good chances of establishing themselves in this aspiring segment. In particular, the balance between progressive technology and everyday suitability could be the key to success.
Project Haean: Samsung key role in the future market of XR technologies
Samsungs Project Haean represents an ambitious advance into the augmented reality glass market. With a focus on innovative display technology, advanced sensors for gesture control and AI integration, the company aims to create AR glasses that is both technologically impressive and in everyday life.
The planned market launch in 2025 points to a mature product that has the potential to fundamentally change the way we interact with digital information. Whether for consumers who want to improve their everyday activities or for companies looking for increases in efficiency-Haean glasses could represent an important milestone in the development of portable AR technologies.
With the support of the partnerships with Google and Qualcomm and the experience from the development of the Project Moohan headset, Samsung is well positioned to play a leading role in the growing XR market. The coming months will show what the final product will look like and whether it can meet the high expectations.
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