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Many B2B companies measure the success of their marketing by clicks, reach, and the number of new contacts. These metrics are easily visible – but they don't necessarily show whether there's growth in the customer market…
When selecting an AI model, newsrooms often look first at the price per token. But…
The economic consequences of the immigration of low-income people from Romania and Bulgaria cannot be attributed solely to…
The robotics market is growing, new machines are being introduced, and AI promises to make robots more flexible and easier to use…
Audi is planning its first own car factory in the USA, in Georgia: For around four billion US dollars…
The debate surrounding Elif Eralp and controversial contacts within the Berlin left is more than…
The dispute between the EU and Canada over a possible "associated membership" initially appears to be a…
Data centers are the backbone of the digital economy – but their performance depends on more than just servers, electricity, and fast data connections…
Artificial intelligence can be tested faster than ever before. A prototype can often be developed in a short time – but that doesn't mean it's enough…
Aldi Nord plans to expand its logistics center in Lehrte-Aligse by approximately 1,800 square meters. The plans include an extension to the cold storage facility and…
OpenAI offers two models with different price and performance profiles: GPT-6 Luna and GPT-6.1 Terra. Luna is aimed at…
France is not on the verge of bankruptcy. However, the sharply increased yields on French government bonds and the growing skepticism of investors…
A cloud service isolated from the internet can effectively protect confidential information – yet still create a long-term dependency on its technology provider
With GPT-6.1 Terra, a central question regarding the use of AI comes to the fore: It is not solely how powerful a model is that decides…
Enerparc announced a financing package of up to one billion euros in March 2026. A few months later, the company filed for insolvency. …
A new logistics center for DHL Supply Chain is being built in Apolda – and it's much more than just an additional warehouse. On…
With Terafab, SpaceX is planning an industrial complex in Grimes County, Texas, that will go far beyond a typical chip factory. Chip design, wafer manufacturing, …
With a new e-commerce logistics center in Tczew, Poland, the fashion group LPP aims to achieve far more than just additional warehouse capacity. More than 1,500…
When people search for a brand on Google, they no longer just see its website and the classic search results. Increasingly…
Many companies are testing artificial intelligence – but there is a crucial gap between a convincing prototype and reliable use in day-to-day business…
Industrial companies have access to more market information than ever before. News portals, databases, social networks, and AI systems facilitate investments, new locations, and technological advancements…
Industrial companies often face a specific challenge: Market signals, expertise, content and sales are available, but they don't translate into practical application in day-to-day operations…
Loyalty sounds to many like a value from another era. In an economy that values flexibility, competition, and quick decisions…
Microsoft is offering around 60,000 employees the option to leave the company voluntarily. At first glance, this sounds like a massive reduction in staff – …
International B2B companies face a key challenge: they must identify relevant market changes early and derive concrete steps from them. An investment announcement, …
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