Just over three months ago, Facebook was rocked by a data scandal, and the company stood at a crossroads. Its share price plummeted, users were outraged, and some experts even called for the company to be broken up. Now, the uproar has subsided, the share price has recovered, and the anticipated mass exodus of users has failed to materialize. On the contrary, Facebook's online empire continues to grow. This week, Facebook subsidiary Instagram announced that it now has one billion active users. As the following graphic shows, Facebook's biggest competitors can only dream of reaching this milestone. Twitter, Snapchat, and Pinterest each have significantly fewer than 300 million active users – Facebook, on the other hand, has now surpassed the billion-user mark with four platforms.
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