Meta plans to release Oakley smart glasses “Supernova 2” and “Hypernova” this year – as well as AR glasses “Artemis” for 2027 – Creative/Symbolic image: Xpert.Digital
Meta plans Oakley smartglasses 'Supernova 2' and 'Hypernova'
New generation of Oakley smartglasses for Meta
According to a recent Bloomberg report , Meta plans to launch a new generation of smart glasses in collaboration with Oakley. These glasses, internally codenamed “Supernova 2,” are based on Oakley’s Sphaera model and are specifically aimed at cyclists and outdoor athletes. A particularly noteworthy feature is the striking design, which incorporates a centrally positioned camera—unlike the side-mounted cameras of current Ray-Ban Meta glasses. This design is intended to enhance functionality for athletic activities.
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High-end version: “Hypernova”
In addition to the “Supernova 2” glasses, Meta is working on a high-end version of smart glasses, known internally by the codename “Hypernova.” These glasses, also expected in 2025, will feature a display in the lower part of the right lens. This display is designed to show basic apps, smartphone notifications, and captured photos. The estimated price for these glasses is around $1,000.
Meta and the strategy for wearable technologies
These developments are part of Meta's broader strategy to expand its presence in wearable technologies and integrate AI into a wider product range. Through its collaboration with EssilorLuxottica, the parent company of Oakley, Meta has the opportunity to extend its technology to other well-known eyewear brands.
Future prospects: AR glasses “Artemis”
Looking further ahead, Meta plans to release a fully-fledged AR headset codenamed “Artemis”. This is scheduled for early 2027 and is expected to be technologically more advanced and lighter than the current prototype, “Orion”.
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Advances in wearable technology
The integration of displays into smart glasses is a significant step in the evolution of wearables. Features such as displaying notifications, navigation, and other information within the user's field of vision create a seamless connection between the digital and real worlds. These technologies offer particular added value to athletes and outdoor enthusiasts, as they can access important information without needing additional devices.
Oakley and the connection between technology and design
The collaboration between Meta and EssilorLuxottica underscores their ambition to combine technological innovation with aesthetic and functional design. Oakley, renowned for its high-quality sports eyewear, provides a perfect foundation for the development of smart glasses that support an active lifestyle. The central camera positioning in the "Supernova 2" models allows athletes to record activities from a natural perspective without compromising the glasses' ergonomics.
AR functionality and the trend towards “Hypernova” glasses
The planned “Hypernova” glasses with an integrated display underscore the growing trend of integrating AR functions into everyday technologies. While these glasses cannot be considered a fully-fledged AR solution, they offer basic functions such as displaying notifications and navigation data. Such developments pave the way for future innovations in which AR glasses could increasingly play a central role.
The long-term vision: Meta's commitment with the "Artemis" glasses
Meta's long-term vision of creating a comprehensive AR experience with its "Artemis" glasses demonstrates the company's commitment to augmented reality. The challenge lies in integrating powerful technologies into a lightweight and comfortable design suitable for everyday use. Advances in display technology and battery performance will be crucial to turning such visions into reality.
The importance of smart glasses for the future
Current developments reflect the growing interest in and potential of the smart glasses market. Both technological innovations and fashionable designs are at the forefront. Integrating features such as photography, music playback, and notification displays into stylish eyeglass frames appeals to a wide range of target groups – from tech enthusiasts to fashion-conscious individuals. The coming years will reveal how this market evolves and what new opportunities arise from the combination of technology and fashion.
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